Articoli correlati a E-business: Principles and Practice
This book offers an accessible overview of key concepts in e-business at an introductory level, and is illustrated with case studies throughout. It combines this accessibility with rigour and is informed by research and practice from marketing , information technology, strategy and organisational studies. This book has been designed to develop the necessary analytical skills for students to evaluate e-business models and issues that will enable them to identify, analyse and evaluate future technologies
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Recensione:
'There is a real need for a book of this type to service the growing range of courses and modules in e-commerce and e-business. Each chapter is nicely constructed with helpful information such as 'key themes' at the start of each chapter...and the e-business frameworks and e-business strategy section are particularly well written and informative.' - Geoffrey Elliott, South Bank University, UK
L'autore:
'Well written and structured and focuses nicely on e-business strategy, technology and management with several useful case studies.' - B. D'Cruz, University College Northampton, UK
'The author is to be congratulated in producing a text which draws together the principal strands of e-business in an accessible and readable manner.' - Stuart Fitz-Gerald, International Journal of Information Management
JENNIFER ROWLEY is Professor and Head of the School of Management and Social Sciences at the Edge Hill College of Higher Education in Lancashire, UK
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
- EditorePalgrave Macmillan
- Data di pubblicazione2002
- ISBN 10 0333949145
- ISBN 13 9780333949146
- RilegaturaCopertina flessibile
- Numero di pagine288
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E-Business: Principles and Practice
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Descrizione libro Paperback. Condizione: Very Good. E-Business: Principles and Practice This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780333949146
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E-Business: Principles and Practice
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Valutazione libreria
Descrizione libro Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9780333949146
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EUR 4,10
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Foto dell'editore
E-Business: Principles and Practice
Editore:
Palgrave
(2002)
ISBN 10: 0333949145
ISBN 13: 9780333949146
Antico o usato
Brossura
Quantità: 1
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Valutazione libreria
Descrizione libro Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780333949146. Codice articolo 9459122
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Foto dell'editore
E-Business: Principles and Practice
Editore:
Palgrave
(2002)
ISBN 10: 0333949145
ISBN 13: 9780333949146
Antico o usato
Brossura
Quantità: 1
Da:
Valutazione libreria
Descrizione libro Condizione: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book Contains Pencil Markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780333949146. Codice articolo 9467804
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EUR 3,01
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Foto dell'editore
E-Business: Principles and Practice
Editore:
Palgrave
(2002)
ISBN 10: 0333949145
ISBN 13: 9780333949146
Antico o usato
Brossura
Quantità: 1
Da:
Valutazione libreria
Descrizione libro Condizione: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book Contains Pen & Pencil Markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780333949146. Codice articolo 9467803
Compra usato
EUR 3,01
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Foto dell'editore
E-Business: Principles and Practice
Editore:
Palgrave
(2002)
ISBN 10: 0333949145
ISBN 13: 9780333949146
Antico o usato
Brossura
Quantità: 1
Da:
Valutazione libreria
Descrizione libro Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book Contains Pencil Markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780333949146. Codice articolo 9467805
Compra usato
EUR 3,01
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