Articoli correlati a Effective Marketing
Effective Marketing will be ideal for those who need to grasp the essentials of marketing quickly. The book divides into three sections: the first looks at marketing as a concept, the second at marketing in practice and the third shows how to - and how not to - put together a marketing plan. Key topics covered include marketing as a strategic tool, environment and markets, customers and consumers, products and services, pricing and distribution, communication and promotion, planning for success, and teamwork.
Concise, clearly structured and practical, this book will spark off marketing ideas and show how to turn them into successful marketing practice.
Concise, clearly structured and practical, this book will spark off marketing ideas and show how to turn them into successful marketing practice.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Product Description:
Book by Randall Geoffrey
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
- EditoreCengage Learning Emea
- Data di pubblicazione1994
- ISBN 10 0415102367
- ISBN 13 9780415102360
- RilegaturaCopertina flessibile
- Numero di pagine128
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Condizioni: buonoMarketing is one of the best-known... Scopri di più su questo articolo
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Effective Marketing (Self Development for Managers)
Editore:
Cengage Learning EMEA, United Kingdom, London
(1994)
ISBN 10: 0415102367
ISBN 13: 9780415102360
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Paperback
Quantità: 1
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Descrizione libro Paperback. Condizione: Good. Marketing is one of the best-known terms in the business language. Yet few people understand what marketing is really about. Effective Marketing should be ideal for those who need to grasp the essentials of marketing quickly. The book is divided into three sections - the first looking at marketing as an idea, the second at marketing in practice and the third at how to - and how not to - put together a marketing plan. Key topics covered include: marketing as a strategic tool; environment and markets; customers and consumers; products and services; pricing and distribution; communication and promotion; planning for success; and teamwork. Short, structured and practical, this book aims to spark ideas about marketing and ways of putting them into practice. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Codice articolo GOR006750124
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Foto dell'editore
Effective Marketing (Self Development for Managers)
Editore:
Cengage Learning EMEA
(1994)
ISBN 10: 0415102367
ISBN 13: 9780415102360
Antico o usato
Paperback
Quantità: 1
Da:
Valutazione libreria
Descrizione libro Paperback. Condizione: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine. Codice articolo CHL9699517
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Foto dell'editore
Effective Marketing (Self-Development for Managers)
Editore:
Cengage Learning Emea
(1994)
ISBN 10: 0415102367
ISBN 13: 9780415102360
Antico o usato
Brossura
Quantità: 1
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Descrizione libro Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Codice articolo M00415102367-V
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Effective Marketing (Self Development for Managers)
Editore:
Routledge
(1994)
ISBN 10: 0415102367
ISBN 13: 9780415102360
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Descrizione libro Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,300grams, ISBN:9780415102360. Codice articolo 9603512
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Effective Marketing (Self Development for Managers) Randall, Geoffrey
Editore:
Cengage Learning Emea
(1994)
ISBN 10: 0415102367
ISBN 13: 9780415102360
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Descrizione libro Condizione: Very Good. Slight shelf wear otherwise fine. Codice articolo 043756-2
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Effective Marketing
Editore:
Taylor & Francis Group
(1994)
ISBN 10: 0415102367
ISBN 13: 9780415102360
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Descrizione libro Condizione: Used. pp. 128 4th Edition. Codice articolo 263126704
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Foto dell'editore
Effective Marketing
Editore:
Taylor & Francis Group
(1994)
ISBN 10: 0415102367
ISBN 13: 9780415102360
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Brossura
Quantità: 1
Da:
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Descrizione libro Condizione: Used. pp. 128. Codice articolo 5769839
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