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Riassunto: On March 31, 1998, more than 48,500 fans cheered the arrival of Major League Baseball's newest expansion team, the Arizona Diamondbacks. In the first book ever to chronicle the birth of a major-league baseball franchise from conception to Opening Day, Big League, Big Time takes you inside the Diamondbacks dugout -- and their corporate suite -- to examine the billion-dollar business of baseball and its enormous impact on our culture.
While many prominent people went to bat for baseball in Phoenix, sports entrepreneur Jerry Colangelo, the Diamondbacks' managing general partner, swung for the fences and scored a league-envious, $355 million state-of-the-art baseball facility. Big League, Big Time discloses how Colangelo's revolutionary vision for the Diamondbacks affected all aspects of the club -- especially his choice of personnel, from Jay Bell and Andy Benes to former Yankees manager Buck Showalter, "a young man with old-fashioned ideas."
But even before they had drafted a player, the Diamondbacks front office was well aware that marketing "The Show" was the off-the-field game they couldn't afford to lose. Read the inside story of how they chose the team's name and colors, successfully maneuvered multimillion-dollar deals with a host of major sponsors, determinedly wooed the vast Mexican market, attracted such celebrity coinvestors as Billy Crystal and Lou Gosset, Jr., and became one of the five highest revenue-producing franchises before a single game was played.
Complete with player profiles, an exclusive inside-the-war-room took at the expansion draft, and a dissection of the media's role in the global growth of the sports industry, Big League, Big Time is a rare glimpse into the politics, business, and promise of baseball -- a fascinating analysis of how one city cultivated a very special field of dreams.
L'autore: Len Sherman is the author of The Good, the Bad, and the Famous: Celebrities Playing Politics, America's Toughest Sheriff, Jungle Law, and other books. A 1980 graduate of Columbia Law School, he has been both a television news correspondent and producer, was the associate publisher of The National Times, and has worked in politics and entertainment. He lives in Scottsdale, Arizona, with his wife, Betsy, and his daughter, Emily.
Condizione libro: New
Descrizione libro Pocket, 1998. Condizione libro: Good. N/A. Shows some signs of wear, and may have some markings on the inside. Codice libro della libreria GRP8649814
Descrizione libro Gallery Books. Paperback. Condizione libro: As New. This book is almost new and shows only very slight signs of wear. Codice libro della libreria G0671003445I2N00
Descrizione libro Gallery Books. Paperback. Condizione libro: Fair. Codice libro della libreria G0671003445I5N00
Descrizione libro Gallery Books. PAPERBACK. Condizione libro: New. 0671003445. Codice libro della libreria HGT6912.1DOLM111415H0547A
Descrizione libro Gallery Books, 1999. Paperback. Condizione libro: Good. Satisfaction 100% guaranteed. Codice libro della libreria mon0001226735
Descrizione libro Pocket Books, 1999. Paperback. Condizione libro: Used: Good. Codice libro della libreria SONG0671003445
Descrizione libro Gallery Books, 1999. Paperback. Condizione libro: Used: Like New. Codice libro della libreria B11S2-47
Descrizione libro Condizione libro: Good. Book Condition: Good. Codice libro della libreria 97806710034494.0
Descrizione libro Condizione libro: Like New. Book Condition: Like New. Codice libro della libreria 97806710034492.0
Descrizione libro Gallery Books, US, 1999. Paperback. Condizione libro: Very Good. 0671003445 Very good, some creasing. Quality, Value, Experience. Codice libro della libreria LOWER17KR2135