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Riassunto: The Financial Professional's StoryBook is a collection of more than 200 engaging analogies and metaphors that help simplify Wall Street jargon for Main Street investors. The stories were gathered and refined from hundreds of financial advisors, wholesalers, and other professionals who excel at StorySelling. The wide range of investment topics include: The Value of a Good Advisor; Equity Investing; Understanding Risks; The Benefits of a Comprehensive Financial Plan.
L'autore: Scott West is Head of Consulting for Invesco Van Kampen Consulting. He is a well-respected and popular speaker on a wide range of topics, and is best known for his creative application of marketing strategies and concepts. Scott is coauthor of four books including 'StorySelling for Financial Advisors' and 'The Language of Trust'. David Saylor is the Executive Director of Invesco Van Kampen Consulting, in charge of creative development for the Invesco Van Kampen Consulting Investment programs. He is best known for creating value-added marketing and presentations focused on baby-boomer and senior investors, including their StorySelling, LanguAGEwave and Fi-natical Curiosity programs. David is the co-author 'The Language of Trust'. Mitch Anthony has been educating consumers and professionals about the importance of building lasting relationships and more meaningful lives for more than 25 years. His efforts in bringing transparency and responsibility to the financial services industry have earned him recognition as one of the industry's top 'movers and shakers'. Mitch is the author 13 books, including 'The New Retirementality' and 'The Cash in the Hat'.
Condizione libro: New
Descrizione libro Insights Press. PAPERBACK. Condizione libro: Good. 0985500018 Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice libro della libreria Z0985500018Z3
Descrizione libro Insights Press, 2012. Paperback. Condizione libro: Brand New. 1st edition. 232 pages. 8.90x0.80x7.20 inches. In Stock. Codice libro della libreria 0985500018
Descrizione libro Insights Press, 2012. Paperback. Condizione libro: New. book. Codice libro della libreria 0985500018