Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: This book reports the findings of a $400,000, three-nation study of public relations and communication management sponsored by the International Association of Business Communicators (IABC) Research Foundation. As you will learn, the Excellence Study provides communication managers and public relations practitioners with information critical to their own professional growth. Codice inventario libreria
Riassunto: This book reports findings of a three-nation study of public relations and communication management sponsored by the International Association of Business Communicators (IABC) Research Foundation. The Excellence Study provides communication managers and public relations practitioners with information critical to their own professional growth, and supplies organizations with tools that help them communicate more effectively and build beneficial relations with key publics. Communication excellence is a powerful idea of sweeping scope that applies to all organizations -- large or small -- that need to communicate effectively with publics on whom the organization's survival and growth depend. The essential elements of excellent communication are the same for corporations, not-for-profit organizations, government agencies, and professional/trade associations. And they are applicable on a global basis.
The study identifies three spheres of communication excellence. These spheres consider the overall function and role of communication in organizations, and define the organization of this book. They are:
* the core or inner sphere of communication excellence -- the knowledge base of the communication department,
* the shared expectations of top communicators and senior managers about the function and role of communication, and
* the organization's culture -- the larger context that either nurtures or impedes communication excellence.
This text also examines communication excellence as demonstrated in specific programs developed for specific publics.
Condizione libro: New
Descrizione libro Lea, 1995. Condizione libro: Very Good. N/A. Former Library book. Great condition for a used book! Minimal wear. Codice libro della libreria GRP84632432
Descrizione libro Routledge. Hardcover. Condizione libro: Good. 080581809X Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice libro della libreria Z080581809XZ3
Descrizione libro Routledge, 1995. Hardcover. Condizione libro: Good. Item may show signs of shelf wear. Pages may include limited notes and highlighting. Includes supplemental or companion materials if applicable. Access codes may or may not work. Connecting readers since 1972. Customer service is our top priority. Codice libro della libreria mon0000705902
Descrizione libro Routledge. Hardcover. Condizione libro: Good. 080581809X Lightly used ex-library with no DJ. Mild shelf wear. Some marking in addition to library markings, found in text. Binding solid. Packaged carefully for shipping. Ships within 24 hours with tracking. Satisfaction guaranteed!! Sorry, no APO/FPO. Sorry, no APO/FPO. Codice libro della libreria SKU1017318
Descrizione libro Condizione libro: Very Good. Book Condition: Very Good. Codice libro della libreria 97808058180933.0
Descrizione libro Routledge, 1995. Hardcover. Condizione libro: Acceptable. CONTAINS WATER DAMAGE / STAIN, STILL VERY READABLE, SAVE! We are not able to ship internationally. May contain highlighting/underlining/notes/etc. This item may not include any CDs, Infotracs, Access cards or other supplementary material. Usually ships within 2 business days in quality packaging. Satisfaction guaranteed. Codice libro della libreria mon0000282832
Descrizione libro Routledge. Condizione libro: Good. 080581809X May have signs of use, may be ex library copy. Book Only. Used items do not include access codes, cd's or other accessories, regardless of what is stated in item title. Codice libro della libreria Z080581809XZ3
Descrizione libro Lawrence Erlbaum Assoc Inc, Mahwah, New Jersey, U.S.A., 1995. Soft Cover. Condizione libro: Good-. 1995, soft cover, very slight edgewear, 258 p. Codice libro della libreria 61203
Descrizione libro Routledge. Hardcover. Condizione libro: New. 080581809X New Condition. Codice libro della libreria NEW4.0966663
Descrizione libro Routledge, 2016. Hardback. Condizione libro: NEW. 9780805818093 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. Print on Demand title, produced to the highest standard, and there would be a delay in dispatch of around 15 working days. Codice libro della libreria HTANDREE0212877