Articoli correlati a The Complete Idiot's Guide to Business Statistics
Sinossi
If statistics intimidate you, if you don't know a standard deviation from a standard deduction, this book uses an almost-no-math approach to helping you understand and put together business reports. It is a step-by-step guide to choosing, using, and interpreting statistics for business. Instead of teaching you arithmetic, symbols, and calculations, it teaches you how to decide what data is necessary for a report.
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Informazioni sull'autore
Sunny Baker, Ph.D. teaches graduate-level research and statistics courses along with information technology for the University of Redlands. She has also taught at the University of Southern California and San Jose State University. A former general manager at Microsoft and director of marketing at Intel, Sunny has authored or co-authored more than 20 books including the best-selling The Complete Idiot's Guide to Project Management.
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The Complete Idiot's Guide to Business Statistics
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Alpha (edition First Edition), 2001
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ISBN 13: 9780028639871
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The Complete Idiot's Guide to Business Statistics
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Paperback. Condizione: Good. Business and marketing professionals have to answer tough questions. "How much do 20-to-29-year-olds in New York spend in restaurants?" "What's the potential market for a $1,200 stereo system?" "Where can I find customers for a home manicure service?" Statistics can be intimidating. How do you use data to determine the direction of your group or product? What are nominal and ordinal variables anyway? In The Complete Idiot's GuideA (R) to Business Statistics, Dr. Sunny Baker gives readers a step-by-step guide to choosing, using, and interpreting statistical analyses for business. The author approaches statistical evaluations as concepts, focusing on the data business people need to interpret and put together, and not on the arithmetic, symbols, and calculations alone. Covering tendency, variables and distributions, this title shows how to use this data for business including sampling, generalizations, analyzing data, and correlation theories. Using real business scenarios as example, The Complete Idiot's GuideA (R) to Business Statistics becomes a handbook for real-life business and marketing professionals. Codice articolo CIN0028639871G
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