Designed for the undergraduate course on marketing strategy or the first course on marketing management in MBA programs, this textbook traces the evolution of strategy from past strategic planning schemes that stressed competition to its present focus on the consumer. Annotation copyright Book News, Inc. Portland, Or.
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Book by Schnaars Steven P
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Da: Better World Books: West, Reno, NV, U.S.A.
Condizione: Good. Reference. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 16181126-20
Quantità: 1 disponibili
Da: Better World Books: West, Reno, NV, U.S.A.
Condizione: Very Good. Reference. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 208952-75
Quantità: 1 disponibili
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Hardcover. Condizione: Very Good. No Jacket. Former library book; Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0029279534I4N11
Quantità: 1 disponibili
Da: Better World Books Ltd, Dunfermline, Regno Unito
Condizione: Good. Reference. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 16181126-20
Quantità: 1 disponibili
Da: Crown City Books, Cortland, NY, U.S.A.
hardcover. Condizione: Very Good. Codice articolo EH-032125-55508
Quantità: 1 disponibili
Da: BookHolders, Towson, MD, U.S.A.
Condizione: Very Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: First ] Publisher: Free Press Pub Date: 2/4/1991 Binding: Hardcover Pages: 319 First edition. Codice articolo 6905431
Quantità: 1 disponibili
Da: Jonathan Grobe Books, Deep River, IA, U.S.A.
Hardcover. Condizione: Very Good. Condizione sovraccoperta: Very Good. 319 pages. Codice articolo 16196
Quantità: 1 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780029279533. Codice articolo 5952376
Quantità: 1 disponibili