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WHAT WOULD GOOGLE DO: Reverse-Engineering the Fastest Growing Company in the History of the World - Brossura
Sinossi
“Eye-opening, thought-provoking, and enlightening.”
—USA Today
“An indispensable guide to the business logic of the networked era.”
—Clay Shirky, author of Here Comes Everybody
“A stimulating exercise in thinking really, really big.”
—San Jose Mercury News
What Would Google Do? is an indispensable manual for survival and success in today’s internet-driven marketplace. By “reverse engineering the fastest growing company in the history of the world,” author Jeff Jarvis, proprietor of Buzzmachine.com, one of the Web’s most widely respected media blogs, offers indispensible strategies for solving the toughest new problems facing businesses today. With a new afterword from the author, What Would Google Do? is the business book that every leader or potential leader in every industry must read.
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Informazioni sull?autore
Jeff Jarvis is the proprietor of one of the web’s most popular and respected blogs about media, Buzzmachine.com. He heads the Tow-Knight Center for Entrepreneurial Journalism at the City University of New York. He was named one of a hundred worldwide media leaders by the World Economic Forum at Davos in 2007–11 and was the creator and founding editor of Entertainment Weekly magazine. He is the author of the forthcoming book Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live.
Dalla quarta di copertina
In a book that’s one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys—but also opens up—vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything—from corporations to governments, nations to individuals—must evolve in the Google era.
What Would Google Do? is an astonishing, mind-opening book that, in the end, is not about Google. It’s about you.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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What Would Google Do?
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What Would Google Do? : Reverse-Engineering the Fastest Growing Company in the History of the World
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HarperCollins Publishers, 2011
ISBN 10: 0061709697
ISBN 13: 9780061709692
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What Would Google Do?
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HarperCollins Publishers Inc, US, 2011
ISBN 10: 0061709697
ISBN 13: 9780061709692
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Paperback. Condizione: New. What's the question every business should be asking itself? According to Jeff Jarvis, it's What Would Google Do? If you're not thinking or acting like Google - the fastest-growing company in the history of the world - then you're not going to survive, let alone prosper, in the Internet age. To demonstrate how to emulate Google, Jarvis lays out his laws of what he calls the new Google century, including such insights as: Think Distributed, Become a Platform, Join the Post-Scarcity, Open-Source, Gift Economy, The Middleman Has Died, Your Worst Customers Are Your Best Friends and Your Best Customers Are Your Partners, Do What You Do Best and Link to the Rest, Get Out of the Way, and Make Mistakes Well and More. Jarvis applies these principles not just to emerging technologies and the Internet, but to other industries - telecommunications, airlines, television, government, healthcare, education, journalism, and yes, book publishing - showing ultimately what the world would look like if Google ran it. The result is an astonishing, mind-opening book that will change the way readers ask questions and solve problems. Codice articolo LU-9780061709692
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What Would Google Do?
Editore:
HarperCollins Publishers Inc, US, 2011
ISBN 10: 0061709697
ISBN 13: 9780061709692
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Da: Rarewaves USA United, OSWEGO, IL, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: New. What's the question every business should be asking itself? According to Jeff Jarvis, it's What Would Google Do? If you're not thinking or acting like Google - the fastest-growing company in the history of the world - then you're not going to survive, let alone prosper, in the Internet age. To demonstrate how to emulate Google, Jarvis lays out his laws of what he calls the new Google century, including such insights as: Think Distributed, Become a Platform, Join the Post-Scarcity, Open-Source, Gift Economy, The Middleman Has Died, Your Worst Customers Are Your Best Friends and Your Best Customers Are Your Partners, Do What You Do Best and Link to the Rest, Get Out of the Way, and Make Mistakes Well and More. Jarvis applies these principles not just to emerging technologies and the Internet, but to other industries - telecommunications, airlines, television, government, healthcare, education, journalism, and yes, book publishing - showing ultimately what the world would look like if Google ran it. The result is an astonishing, mind-opening book that will change the way readers ask questions and solve problems. Codice articolo LU-9780061709692
Quantità: 5 disponibili
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What Would Google Do?: Reverse-Engineering the Fastest Growing Company in the History of the World
Editore:
HarperCollins Publishers Inc, 2011
ISBN 10: 0061709697
ISBN 13: 9780061709692
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Condizione: New. 2011. Reprint. Paperback. What's the question every business should be asking itself? According to the author, it's What Would Google Do? If you're not thinking or acting like Google, then you're not going to survive, let alone prosper, in the Internet age. To demonstrate how to emulate Google, the author lays out his laws of what he calls the Google century. Num Pages: 288 pages. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 140 x 203 x 18. Weight in Grams: 224. . . . . . Codice articolo V9780061709692
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What Would Google Do? : Reverse-Engineering the Fastest Growing Company in the History of the World
Editore:
HarperCollins Publishers, 2011
ISBN 10: 0061709697
ISBN 13: 9780061709692
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Da: Better World Books: West, Reno, NV, U.S.A.
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Condizione: Good. Reprint. Used book that is in clean, average condition without any missing pages. Codice articolo 4849328-6
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What Would Google Do? : Reverse-Engineering the Fastest Growing Company in the History of the World
Editore:
HarperCollins Publishers, 2011
ISBN 10: 0061709697
ISBN 13: 9780061709692
Antico o usato
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Da: Better World Books, Mishawaka, IN, U.S.A.
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Condizione: Good. Reprint. Used book that is in clean, average condition without any missing pages. Codice articolo 4849328-6
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Foto dell'editore
What Would Google Do?: Reverse-Engineering the Fastest Growing Company in the History of the World
Editore:
HarperCollins Publishers Inc, 2011
ISBN 10: 0061709697
ISBN 13: 9780061709692
Nuovo
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Da: Kennys Bookstore, Olney, MD, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: New. 2011. Reprint. Paperback. What's the question every business should be asking itself? According to the author, it's What Would Google Do? If you're not thinking or acting like Google, then you're not going to survive, let alone prosper, in the Internet age. To demonstrate how to emulate Google, the author lays out his laws of what he calls the Google century. Num Pages: 288 pages. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 140 x 203 x 18. Weight in Grams: 224. . . . . . Books ship from the US and Ireland. Codice articolo V9780061709692
Quantità: 15 disponibili