Broadcasting/Cable and Beyond: An Introduction to Modern Electronic Media - Rilegato

Dominick, Joseph R.; Sherman, Barry L.; Copeland, Garya; Dominick, Jodeph R.; Copeland, Gary

Rilegato

ISBN 10: 0070179883 ISBN 13: 9780070179882

Casa editrice: McGraw-Hill College, 2007

Riassunto

Broadcasting/Cable and Beyond provides a comprehensive yet manageable view of the broadcasting and cable industries, with coverage of history, regulation, economics, and career opportunities. The third edition has been fully revised and updated and a wealth of new anecdotes and relevant boxes have been added throughout the book. New to this edition are chapter-opening "freeze frames" - which highlight various facts and figures relating to chapter content and pique students' curiosity - and additional sections throughout the book on the new technologies that are building the information superhighway. Additionally, the chapters on audio and video technology (formerly Chapters 12 and 13) have been placed earlier in the book to follow respective history chapters and more accurately reflect the sequence used to teach the course.

Su questo libro

Product Description

Book by Dominick Joseph R Sherman Barry L Copeland Gary

Dettagli dell?edizione

• Editore: McGraw-Hill College
• Data di pubblicazione: 2007
• Lingua: Inglese
• ISBN 10: 0070179883
• ISBN 13: 9780070179882
• Rilegatura: Copertina rigida
• Numero di pagine: 493
• Contatto del produttore: non disponibile
• Persona responsabile: Ufficio Anagrafiche Messaggerie; 0039 0245774342; ufficio.anagrafiche@meli.it; ; Via Verdi, 8.; Assago Milano; 20090; Italia