Broadcasting/Cable and Beyond: An Introduction to Modern Electronic Media - Rilegato

Dominick, Joseph R.; Sherman, Barry L.; Copeland, Garya; Dominick, Jodeph R.; Copeland, Gary

 
9780070179882: Broadcasting/Cable and Beyond: An Introduction to Modern Electronic Media

Sinossi

Broadcasting/Cable and Beyond provides a comprehensive yet manageable view of the broadcasting and cable industries, with coverage of history, regulation, economics, and career opportunities. The third edition has been fully revised and updated and a wealth of new anecdotes and relevant boxes have been added throughout the book. New to this edition are chapter-opening "freeze frames" - which highlight various facts and figures relating to chapter content and pique students' curiosity - and additional sections throughout the book on the new technologies that are building the information superhighway. Additionally, the chapters on audio and video technology (formerly Chapters 12 and 13) have been placed earlier in the book to follow respective history chapters and more accurately reflect the sequence used to teach the course.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Product Description

Book by Dominick Joseph R Sherman Barry L Copeland Gary

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Altre edizioni note dello stesso titolo

9780070175471: Broadcasting/Cable and Beyond: An Introduction to Modern Electronic Media

Edizione in evidenza

ISBN 10:  0070175470 ISBN 13:  9780070175471
Casa editrice: McGraw-Hill College, 1990
Rilegato