Preface
PART ONE Overview of Strategic Management
1 Strategic Management
PART TWO Strategy Formulation
2 Defining the Company’s Mission and Social Responsibility
3 Corporate Social Responsibility and Business Ethics
4 The External Environment
5 The Global Environment
6 Internal Analysis
7 Long-Term Objectives and Strategies
8 Strategic Analysis and Choice in Single- or Dominant-Product Businesses: Building Sustainable Competitive Advantages
9 Strategic Analysis and Choice in the Multibusiness Company: Rationalizing Diversification and Building Shareholder Value
PART THREE Strategy Implementation, Control, and Innovation
10 Implementing Strategy: Objectives, Tactics, Outsourcing, Policies, and Rewards
11 Structuring an Effective Organization
12 Organizational Leadership and Culture
13 Strategic Control, Innovation, and Entrepreneurship
Index
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