Service Management: Operations, Strategy, Information Technology w/Student CD - Brossura

Fitzsimmons, James A; Fitzsimmons, Mona J

Brossura

ISBN 10: 0071263462 ISBN 13: 9780071263467

Casa editrice: McGraw-Hill Higher Education, 2007

Riassunto

Balancing conceptual and applied coverage of all aspects of the management and operation of services, Service Management has maintained the position as market leader through five previous editions. It is the most comprehensive and widely used introduction to service operations on the market, written by one of the top authorities on the subject, and it is designed to develop students' skills in both strategic and operational issues pertaining to services. New material on Professional Service Firms highlights IBM’s initiative to establish a Service Science, Management, and Engineering discipline. The Sixth Edition also offers the latest information on Six-Sigma and RFID, as well as recent developments in other important industry topics. Text coverage spans both qualitative and quantitative aspects of service management and offers flexibility in courses, offering varying approaches to the study of service operations. The ancillary package includes student CD-ROM and Website that includes self-test quizzes, video clips, ServiceModel Software, and the Mortgage Service Game.

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Contenuti

PART I: Understanding Services
1: The Role of Services in an Economy
2: The Nature of Services
3: Service Strategy
PART II: Designing the Service Enterprise
4: New Service Development
5: Technology in Services
6: Service Quality
7: Process Improvement (DEA supplement)
8: The Service Encounter
9: Supporting Facility and Process Flows
10: Service Facility Location
PART III: Managing Service Operations
11: Managing Capacity and Demand
12: Managing Waiting Lines
13: Service Supply Relationships
14: Growth and Globalization of Services
15: Managing Projects
PART IV: Quantitative Models for Service Management
16: Capacity Planning and Queuing Models (Computer Simulation)
17: Forecasting Demand for Services
18: Managing Facilitating Goods
Appendices:
Areas of a Standard Normal Distribution
Uniformly Distributed Random Numbers [0,1]
Values of Lq for the M/M/c Queuing Model
Equations for Selected Queuing Models

Dettagli dell'edizione

• Editore: McGraw-Hill Higher Education
• Data di pubblicazione: 2007
• Lingua: Inglese
• ISBN 10: 0071263462
• ISBN 13: 9780071263467
• Rilegatura: Copertina flessibile
• Numero edizione: 6
• Numero di pagine: 554
• Contatto del produttore: non disponibile
• Persona responsabile: Ufficio Anagrafiche Messaggerie; 0039 0245774342; ufficio.anagrafiche@meli.it; ; Via Verdi, 8.; Assago Milano; 20090; Italia