Crafting and Executing Strategy: The Quest for Comptetitive Advantage: Concepts and Cases - Brossura

Thompson Jr, Arthur; Strickland Iii, A.; Gamble, John

Brossura

ISBN 10: 0071285903 ISBN 13: 9780071285902

Casa editrice: McGraw-Hill Education, 2007

Riassunto

Overview: Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 16e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.

Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY, 16e provides an unparalleled case line up. (1) 28 of the 31 cases are new to this edition, (2) The selection of cases is diverse, timely, and thoughtfully-crafted and complements the text presentation pushing students to apply the concepts and analytical tools they have read about. (3) Many cases involve high-profile companies. (4) And there’s a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design.

Su questo libro

L'autore:

Arthur A. Thompson, Jr., earned his B.S and Ph.D. degrees in economics from The University of Tennessee, spent three years on the economics faculty at Virginia Tech, and served on the faculty of The University of Alabama's College of Commerce and Business Administration for 24 years. In 1974 and again in 1982, Dr. Thompson spent semester-long sabbaticals as a visiting scholar at the Harvard Business School.His areas of specialization are business strategy, competition and market analysis, and the economics of business enterprises. In addition to publishing over 30 articles in some 25 different professional and trade publications, he has authored or co-authored five textbooks and six computer-based simulation exercises. His textbooks and strategy simulations have been used at well over 1,000 college and university campuses worldwide. Dr. Thompson spends much of his off-campus time giving presentations, putting on management development programs, working with companies, and helping operate a business simulation enterprise in which he is a major partner. Dr.Thompson and his wife of 56 years have two daughters, two grandchildren, and a Yorkshire terrier.

Contenuti:

Part One: Concepts and Techniques for Crafting and Executing Strategy
Section A: Introduction and Overview
1. What Is Strategy and Why Is It Important?
2. The Managerial Process of Crafting and Executing Strategy
Section B: Core Concepts and Analytical Tools
3. Evaluating a Company’s External Environment
4. Analyzing a Company’s Resources and Competitive Position
Section C: Crafting a Strategy
5. The Five Generic Competitive Strategies: Which One to Employ?
6. Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices
7. Competing in Foreign Markets
8. Tailoring Strategy to Fit Specific Industry and Company Situations
9. Diversification: Strategies for Managing a Group of Businesses
10. Strategy, Ethics, and Social Responsibility
Section D: Executing the Strategy
11. Building an Organization Capable of Good Strategy Execution
12. Managing Internal Operations: Actions That Facilitate Strategy
13. Corporate Culture and Leadership: Keys to Good Strategy Execution
Part Two: Cases
Section A: Crafting Strategy in Single-Business Companies
1. Costco Wholesale Corporation: Mission, Business Model, and Strategy
2. Shearwater Adventures Ltd.
3. The Battle in Radio Broadcasting: XM vs. Sirius vs. Local Radio vs. Internet Radio
4. Competition in the Bottled Water Industry in 2006
5. Blue Nile, Inc.—World’s Largest Online Diamond Retailer
6. Eat2eat.com
7. Panera Bread Company
8. Coach Inc.: Is Its Advantage in Luxury Handbags Sustainable?
9. Nucor Corporation—Competing Against Low Cost Steel Imports
10. The YMCA of London, Ontario
11. Wild Oats Market, Inc.
12. Zune: Microsoft’s Entry into the Digital Music Player Market
13. Skywest, Inc. and the Regional Airline Industry
14. Competition in Video Game Consoles: Sony, Microsoft, and nintendo Balle for Supremacy
15. Electronic Arts in 2007: Can It Retain Its Global Lead in Video Game Software?
16. Sun Microsystems
17. Toyota’s Strategy and Initiatives in Europe: The Launch of the Aygo
18. Econet Wireless International’s Expansion Across Africa
Section B: Crafting Strategy in Diversified Companies
19. PepsiCo in 2007: Strategies to Increase Shareholder Value
20. Spectrum Brands’ Diversification Strategy: A Success or a Failure?
21. Sara Lee Corppration: Retrenching to a Narrower Rang of Business
Section C: Executing Strategy and Strategic Leadership
22. Robin Hood
23. Dilemma at Devil's Den
24. Enterprise Rent-a-Car
25. Manpower Australia: Using Strategy Maps and the Balanced Scorecard Effectively
26. Abercrombie and Fitch: An Upscale Sporting Goods Retailer Becomes a Leader in Trendy Apparel
27. New Balance Athletic Shoe Inc.
28. Ryanair: European Pioneer of Budget Airline Travel
Section D: Strategy, Ethics, and Social Responsibility 29. Monitoring Foreign Suppliers: The Challenge of Detecting Unethical Practices
30. Queensland Rainforest Resort
31. Smithfield Foods' Vertical Integration Strategy: Is It Environmentally Correct?
Indexes
Organization
Name
Case
Subject

Su questa edizione

• Editore: McGraw-Hill Education
• Data di pubblicazione: 2007
• ISBN 10: 0071285903
• ISBN 13: 9780071285902
• Rilegatura: Copertina flessibile