Introduction to Management Science: A Modeling and Case Studies Approach with Spreadsheets - Brossura

Hillier, Frederick; Hillier, Mark

Brossura

ISBN 10: 0071289313 ISBN 13: 9780071289313

Casa editrice: McGraw-Hill Education / Asia, 2010

Riassunto

Introduction to Management Science, 4e, offers a unique model approach and integrates the use of Excel. Through this approach students are better able to grasp the essential concepts covered in the course and see their utility. Each chapter includes a case study that is meant to show the students a real and interesting application of the topics addressed in that chapter. These cases and related applications cut across all functional areas of business and show how management science techniques apply in the business environment.

Su questo libro

L'autore

Professor emeritus of operations research at Stanford University. Dr. Hillier is especially known for his classic, award-winning text, Introduction to Operations Research, co-authored with the late Gerald J. Lieberman, which has been translated into well over a dozen languages and is currently in its 8th edition. The 6th edition won honorable mention for the 1995 Lanchester Prize (best English-language publication of any kind in the field) and Dr. Hillier also was awarded the 2004 INFORMS Expository Writing Award for the 8th edition. His other books include The Evaluation of Risky Interrelated Investments, Queueing Tables and Graphs, Introduction to Stochastic Models in Operations Research, and Introduction to Mathematical Programming. He received his BS in industrial engineering and doctorate specializing in operations research and management science from Stanford University. The winner of many awards in high school and college for writing, mathematics, debate, and music, he ranked first in his undergraduate engineering class and was awarded three national fellowships (National Science Foundation, Tau Beta Pi, and Danforth) for graduate study. Dr. Hilliers research has extended into a variety of areas, including integer programming, queueing theory and its application, statistical quality control, and production and operations management. He also has won a major prize for research in capital budgeting.

Contenuti

Chapter 1: Introduction

Chapter 2: Linear Programming: Basic Concepts

Chapter 3: Linear Programming: Formulation and Applications

Chapter 4: The Art of Modeling with Spreadsheets

Chapter 5: What-If Analysis for Linear Programming

Chapter 6: Network Optimization Problems

Chapter 7: Using Binary Integer Programming to Deal with Yes-or-No Decisions

Chapter 8: Nonlinear Programming

Chapter 9: Decision Analysis

Chapter 10: Forecasting

Chapter 11: Queueing Models

Chapter 12: Computer Simulation: Basic Concepts

Chapter 13: Computer Simulation with Crystal Ball

Appendix A: Using the Solver Table

Appendix B: Tips for Using Microsoft Excel for Modeling

Appendix C: Partial Answers to Selected Problems

Supplements on the CD-ROM:

Supplement to Chapter 2: More about the Graphical

Method for Linear Programming

Supplement to Chapter 5: Reduced Costs

Supplement to Chapter 6: Minimum Spanning-Tree Problems

Supplement 1 to Chapter 7: Advanced Formulation

Techniques for Binary Integer Programming

Supplement 2 to Chapter 7: Some Perspectives on

Solving Binary Integer Programming Problems

Supplement to Chapter 9: Decision Criteria

Supplement to Chapter 10: Time-Series Forecasting with CB Predictor

Supplement to Chapter 11: Additional Queueing Models

Supplement to Chapter 12: The Inverse Transformation Method for Generating
Random
Observations
Chapters on the CD-ROM:

Chapter 14: Solution Concepts for Linear Programming

Chapter 15: Transportation and Assignment Problems

Chapter 16: PERT/CPM Models for Project Management

Chapter 17: Goal Programming

Chapter 18: Inventory Management with Known Demand

Chapter 19: Inventory Management with Uncertain Demand

Dettagli dell?edizione

• Editore: McGraw-Hill Education / Asia
• Data di pubblicazione: 2010
• ISBN 10: 0071289313
• ISBN 13: 9780071289313
• Rilegatura: Copertina flessibile
• Lingua: Inglese
• Numero edizione: 4
• Numero di pagine: 640