Recognizing that people respond more effectively to speed, fun and graphics, Prensky’s revolutionary approach melds the engagement of fast-paced video games with serious business content to create better and more engaging training. Digital Game-Based Learning expands on his technique by explaining what digital game-based learning is, why it is different and better, why it’s not just another fad, where it can be used, and how to implement it. Brimming with case studies based on on-site visits to companies who have already successfully utilized this revolutionary training methodology, readers will discover new ways to better motivate and educate. A Web site — www.twitchspeed.com — linked to the guide will bring together the various people and companies involved in the game-based learning field and become a forum for the exchange of ideas.
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Marc Prensky (New York, NY) is the founder and CEO of games2train.com, a ground-breaking pioneer in the field of Digital Game-Based Learning. He was a vice president at Bankers Trust and developed the first Game-Based Learning applications for Harvard Business School, JP Morgan, The Boston Consulting Group, and many other clients.
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