The 30 Second Commute : The Ultimate Guide to Starting and Operating a Home-Based Business - Brossura

Williams, Beverley

Brossura

ISBN 10: 0071424067 ISBN 13: 9780071424066

Casa editrice: McGraw-Hill Professional, 2004

Riassunto

A three-part plan to help you create a booming business Nearly 25 million Americans operate a registered home-based business--and those numbers are growing every day. In The 30-Second Commute, leading home business experts Beverley Williams and Don Cooper tell you everything you'll need to know, from determining potential markets to securing financing and developing a marketing plan. Every vital business and personal issue is covered--how to choose the right business, strategies for overcoming lifestyle and family issues, tips for making the business successful, and more. Organizing the subject into three essential topics, this action-based book covers: Part I--Techniques for determining what business is right for you Part II--Nuts-and-bolts issues: securing financing, setting up a work space, and more Part III--Strategies for conquering problems unique to home-based businesses

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Informazioni sugli autori

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Teaches research methods, statistics, and organizational behavior in the masters and doctoral programs of public administration and business. Cooper's Ph.D. is from Kent State University. In addition to grants, articles, books, and monographs, he has received several teaching awards, most recently from the College of Architecture, Urban & Public Affairs. Dr. Cooper serves as the managing director of the Cooper Research Group, a consultancy specializing in customer satisfaction, loyalty, defection, and market segmentation research for the electronics and computer industries. Currently, he provides senior management of domestic and global firms with brand, segmentation, and service analysis. Prior to his academic career, Cooper was responsible for executive recruitment at a Fortune 500 and was an U.S. Air Force Captain during four years of active duty.

Dettagli dell'edizione

• Editore: McGraw-Hill Professional
• Data di pubblicazione: 2004
• Lingua: Inglese
• ISBN 10: 0071424067
• ISBN 13: 9780071424066
• Rilegatura: Copertina flessibile
• Numero di pagine: 240
• Contatto del produttore: non disponibile
• Persona responsabile: Ufficio Anagrafiche Messaggerie; 0039 0245774342; ufficio.anagrafiche@meli.it; ; Via Verdi, 8.; Assago Milano; 20090; Italia