Formulation, Implementation, and Control of Competitive Strategy - Brossura

Pearce, John A.; Robinson, Richard B.

Brossura

ISBN 10: 0072333235 ISBN 13: 9780072333237

Casa editrice: Irwin Professional Pub, 2000

Riassunto

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter text-only book. "Formulation, Implementation, and Control of Competitive Strategy" is the softcover, text-only version of Pearce and Robinson's "Strategic Management". Pearce and Robinson present a pedagogical model for instructors who desire quantitative analysis. The financial data available here should appeal to instructors and the strong coverage of "Business Week" material provides a currency to the text.

Su questo libro

Product Description

Book by Pearce John A Robinson Richard B

Dettagli dell?edizione

• Editore: Irwin Professional Pub
• Data di pubblicazione: 2000
• ISBN 10: 0072333235
• ISBN 13: 9780072333237
• Rilegatura: Copertina flessibile
• Lingua: Inglese
• Numero di pagine: 480