Sinossi
Business Communications at Work, 3e is a very practical, hands-on text-workbook to help students learn to use the types of communication that they are most apt to experience on the job. The book is full of examples of letters, memos, and correspondence designed to demonstrate the application of the principles covered in the book. A Web site for this book provides supplemental learning exercises. Although the main focus of the book is written communication, a chapter on listening and making a presentation is now included. Each chapter of the book is an independent unit that allows the teacher the flexibility of covering most chapters in any order. This flexibility allows the teacher to customize the course to meet the needs of individual classes. Many chapters are easily broken into units so teachers can cover just the units they want.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Contenuti
Unit 1
Chapter 1: Setting the Stage for Effective Communication
Chapter 2: Choosing the Right Words
Chapter 3: Developing Sentences and Paragraphs
Unit 2
Chapter 4: Developing Listening and Speaking Skills
Chapter 5: Planning and Organizing Business Messages
Chapter 6: Using Technology to Improve Communication
Chapter 7: Formatting Business Messages
Unit 3
Chapter 8: Goodwill Principles and Goodwill Messages
Chapter 9: Messages for Inquiries and Requests
Chapter 10: Claim and Adjustment Messages
Chapter 11: Persuasive Messages
Chapter 12: Order, Credit, and Collection Messages
Unit 4
Chapter 13: Developing Memos and Memo Reports
Chapter 14: Creating Press Releases, Newsletters, and Letters to Public Officials
Chapter 15: Constructing and Presenting Reports
Chapter 16: Preparing Meeting Communications
Unit 5
Chapter 17: Conducting the Job Search
Chapter 18: Selling Yourself to Employers
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Altre edizioni note dello stesso titolo
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Business Communication at Work with OLC Premium Content Card
Editore:
McGraw-Hill Education, 2006
ISBN 10: 0073314277
ISBN 13: 9780073314273
Antico o usato
paperback
Da: One Planet Books, Columbia, MO, U.S.A.
Valutazione del venditore 5 su 5 stelle
paperback. Condizione: Good. 3rd Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing and/or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Codice articolo 000696334U
Compra usato
EUR 158,32
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EUR 3,45
In U.S.A.
Quantità: 3 disponibili
Foto dell'editore
Business Communication at Work with OLC Premium Content Card
Editore:
McGraw-Hill Education, 2006
ISBN 10: 0073314277
ISBN 13: 9780073314273
Antico o usato
paperback
Da: Textbooks_Source, Columbia, MO, U.S.A.
Valutazione del venditore 5 su 5 stelle
paperback. Condizione: Good. 3rd Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Codice articolo 000696334U
Compra usato
EUR 197,90
Spese di spedizione:
EUR 3,45
In U.S.A.
Quantità: 3 disponibili