Introduction to Management Science, 3e, offers a unique model approach and integrates the use of Excel. Through this approach students are better able to grasp the essential concepts covered in the course and see their utility. Each chapter includes a case study that is meant to show the students a real and interesting application of the topics addressed in that chapter. These cases and related applications cuts across all functional areas of business and show how management science techniques apply in the business environment.
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1995 No primary address
Chapter 1: Introduction
Chapter 2: Linear Programming: Basic Concepts
Chapter 3: Linear Programming: Formulation and Applications
Chapter 4: The Art of Modeling with Spreadsheets
Chapter 5: What-If Analysis for Linear Programming
Chapter 6: Network Optimization Problems
Chapter 7: Using Binary Integer Programming to Deal with Yes-or-No Decisions
Chapter 8: Nonlinear Programming
Chapter 9: Decision Analysis
Chapter 10: Forecasting
Chapter 11: Queueing Models
Chapter 12: Computer Simulation: Basic Concepts
Chapter 13: Computer Simulation with Crystal Ball
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