Essentials of Strategic Management: The Quest for Competitive Advantage - Brossura

Gamble, John E; Thompson, Jr., Arthur A

 
9780073530307: Essentials of Strategic Management: The Quest for Competitive Advantage
Brossura
ISBN 10: 0073530301 ISBN 13: 9780073530307
Casa editrice: McGraw-Hill Higher Education, 2008

Sinossi

Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concise, theory-driven strategic management concepts and cases text. This first edition text was written with four objectives in mind: 1) Although relatively brief in length, the text would provide students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; 2) The text would simplify the task of demonstrating student learning through course embedded assessment; 3) Like our works preceding this text, it would include especially well-written cases involving headline strategic issues; and lastly, 4) The text could serve as the theoretical foundation of a teaching approach incorporating a business strategy simulation.

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Informazioni sull?autore

Thompson’s teaching experience includes 25+ years at the University of Alabama, and 3 years at Virginia Polytechnic Institute and State University. He earned a BS in Liberal Arts and a PhD in Economics from the University of Tennessee. He is a member of the American Economic Association, the Academy of Management, and the Southern Management Association. He has also served on the editorial boards of a number of journals, including the Journal of Economics and Finance, the Journal of Management, the Journal of Management Case Studies, and the Journal of Management Issues.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
McGraw-Hill Higher Education
Data di pubblicazione
2008
Lingua
Inglese
ISBN 10 
0073530301
ISBN 13 
9780073530307
Rilegatura
Copertina flessibile
Numero di pagine
512
Contatto del produttore
non disponibile
Persona responsabile
Ufficio Anagrafiche Messaggerie
0039 0245774342
ufficio.anagrafiche@meli.it

Via Verdi, 8.
Assago Milano
20090
Italia

Altre edizioni note dello stesso titolo

9780071285049: Essentials of Strategic Management, The Quest for Competitive Advantage

Edizione in evidenza

ISBN 10:  0071285040 ISBN 13:  9780071285049
Casa editrice: McGraw-Hill Higher Education, 2008
Brossura