Survival E-Speed: Transformation guide fro profitable internet and mobile commerce - Brossura

Morath, Peter

 
9780077098384: Survival E-Speed: Transformation guide fro profitable internet and mobile commerce

Sinossi

This practical guide aims to show readers how they can transform their organizations in order to ensure e-business success. Key topics discussed include: how to provide flexible products and services; how to make effective use of web portals; and how to adapt quickly to ongoing change. Part one assesses customer expectations and the issues and threats that e-competition has created for business. Part two examines emerging best practices and outlines what should be in place for a high-performing "click and mortar" enterprise. Part three outlines how to transform enterprises using step-by-step processes.

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Book by Morath Peter

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