Managing Markets and Customers: Revised Edition - Brossura

Elearn

Brossura

ISBN 10: 0080557392 ISBN 13: 9780080557397

Casa editrice: Routledge, 2008

Riassunto

More and more managers are looking for customer focus to help fight the pressures of rising costs, global competition and falling sales. But it's not simply a case of trying to get closer to your customers. There are more strategic decisions that if made can make your marketing more lean, more focused and more successful.

Managing Customers and Markets explores what market orientation means and the key things you need to be able to do as a manager to make a difference.

Su questo libro

Informazioni sull?autore

By Elearn, Elearn training company

Dettagli dell?edizione

• Editore: Routledge
• Data di pubblicazione: 2008
• Lingua: Inglese
• ISBN 10: 0080557392
• ISBN 13: 9780080557397
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 132
• Contatto del produttore: non disponibile
• Persona responsabile: Yeepin GmbH; 492000000000; sunshine12232@outlook.com; ; Alleestr.11; Kaiserslautern; Rheinland-Pfalz; 67655; Germania