Understanding Your Users: A Practical Guide to User Research Methods

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9780128002322: Understanding Your Users: A Practical Guide to User Research Methods

This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users' needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action. This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you'll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. * Completely new and revised edition includes 30+% new content!* Discover the foundation you need to prepare for any user research activity and ensure that the results are incorporated into your products * Includes all new case studies for each method from leaders in industry and academia

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Kathy Baxter, Catherine Courage, Kelly Caine
Editore: Morgan Kaufmann Publishers In 2015-06-09 (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
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Descrizione libro Morgan Kaufmann Publishers In 2015-06-09, 2015. Condizione libro: New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely. Codice libro della libreria NU-GRD-05171800

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Kathy Baxter, Catherine Courage, Kelly Caine
Editore: ELSEVIER SCIENCE TECHNOLOGY, United States (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
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Descrizione libro ELSEVIER SCIENCE TECHNOLOGY, United States, 2015. Paperback. Condizione libro: New. 2nd Revised edition. 231 x 190 mm. Language: English . Brand New Book. This new and completely updated edition is a comprehensive, easy-to-read, how-to guide on user research methods. You ll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you ll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action. This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you ll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. Codice libro della libreria AAZ9780128002322

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Kathy Baxter, Catherine Courage, Kelly Caine
Editore: ELSEVIER SCIENCE TECHNOLOGY, United States (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
Nuovi Paperback Quantità: 10
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Descrizione libro ELSEVIER SCIENCE TECHNOLOGY, United States, 2015. Paperback. Condizione libro: New. 2nd Revised edition. 231 x 190 mm. Language: English . Brand New Book. This new and completely updated edition is a comprehensive, easy-to-read, how-to guide on user research methods. You ll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you ll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action.This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you ll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. Codice libro della libreria AAZ9780128002322

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Kathy Baxter
Editore: Morgan Kaufmann 2015-08-20, Amsterdam (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
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Descrizione libro Morgan Kaufmann 2015-08-20, Amsterdam, 2015. paperback. Condizione libro: New. Codice libro della libreria 9780128002322

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Baxter, Kathy, Courage, Catherine, Caine, Kelly
Editore: Morgan Kaufmann (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
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Descrizione libro Morgan Kaufmann, 2015. Condizione libro: New. Series: Interactive Technologies. Num Pages: 568 pages. BIC Classification: UB. Category: (P) Professional & Vocational. Dimension: 193 x 235 x 27. Weight in Grams: 1174. . 2015. 2nd Edition. Paperback. . . . . . Codice libro della libreria V9780128002322

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Descrizione libro Condizione libro: New. Depending on your location, this item may ship from the US or UK. Codice libro della libreria 97801280023220000000

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Descrizione libro Paperback. Condizione libro: New. Not Signed; This new and completely updated edition is a comprehensive, easy-to-read, how-to guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product d. book. Codice libro della libreria ria9780128002322_rkm

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Descrizione libro Elsevier Science & Technology. Paperback. Condizione libro: new. BRAND NEW, Understanding Your Users: A Practical Guide to User Research Methods (2nd Revised edition), Kathy Baxter, Catherine Courage, Kelly Caine, This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users' needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action. This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you'll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. * Completely new and revised edition includes 30+% new content!* Discover the foundation you need to prepare for any user research activity and ensure that the results are incorporated into your products * Includes all new case studies for each method from leaders in industry and academia. Codice libro della libreria B9780128002322

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Descrizione libro Condizione libro: New. Bookseller Inventory # ST0128002328. Codice libro della libreria ST0128002328

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Courage, Catherine
Editore: Elsevier Science Ltd (2015)
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Descrizione libro Elsevier Science Ltd, 2015. PAP. Condizione libro: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Codice libro della libreria TE-9780128002322

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