Articoli correlati a Essentials of Strategic Management: United States Edition

Essentials of Strategic Management: United States Edition - Brossura

Hunger, J. David; Wheelen, Thomas L.

 
9780130465955: Essentials of Strategic Management: United States Edition

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The third edition of Essentials of Strategic Management contains the following NEW features: *Adds the strategic inflection point as a triggering event to initiate a strategy review. *Adds complementors as other stakeholders to Porter's model of industry analysis. *Provides criticism of SWOT analysis. *Adds international entry options to the discussion of horizontal growth strategy. *Extends a discussion of synergy in Chapter 8 with a list of six types of synergy.

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Book by Hunger J David Wheelen Thomas L

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