International Business: Strategy, Management, and the New Realities - Rilegato

Cavusgil, S. Tamer; Knight, Gary; Riesenberger, John R.

 
9780131738607: International Business: Strategy, Management, and the New Realities

Sinossi

KEY BENEFIT: CKR is an evolving learning package that makes teaching easier and captures IB as practiced today.
The text addresses emerging markets, the growing participation of small and medium-sized firms in international business, and examples of both international and national businesses so students can see IB from all perspectives. CKR also offers an online resource called the Educator's Consortium that supports and connects students and instructors worldwide.

This text is for business students and professionals interested in learning about the impact of international business and emerging markets.

 

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Product Description

Book by Cavusgil Tamer Knight Gary Riesenberger John

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Altre edizioni note dello stesso titolo

9780137128334: International Business: Strategy, Management, and the New Realities: International Edition

Edizione in evidenza

ISBN 10:  0137128339 ISBN 13:  9780137128334
Casa editrice: Pearson, 2008
Brossura