Fashion Retailing: A Multi-channel Approach - Brossura

Diamond, Ellen

 
9780131776821: Fashion Retailing: A Multi-channel Approach

Sinossi

The only retailing book that exclusively focuses on the fashion segment of the retailing industry, its complete coverage includes the author’s personal experience, in-depth interviews with industry professionals, and a wealth of pertinent photographs, exposing fashion retailing as a “multi-channel” industry. Beginning with a broad overview of fashion retailing, this book then focuses on on-site environments, management and control functions, merchandising fashion products, communicating with clientele, and finally ends with a useful appendix about careers in fashion. An excellent handbook for retail executives and managers in the field.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Product Description

Book by Diamond Ajunct Faculty Ellen

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.