Retail Management:A Strategic Approach: International Edition - Brossura

Barry, Berman; Joel, Evans

 
9780132465502: Retail Management:A Strategic Approach: International Edition
Brossura
ISBN 10: 0132465507 ISBN 13: 9780132465502
Casa editrice: Financial Times Prentice Hall, 2009

Sinossi

For undergraduate and graduate retail management courses

The text that helps students thrive in today’s retailing industry.

Without a pre-defined and well-integrated strategy, a retail firm may flounder as it’s attempting to cope with the changing environment that surrounds it. Berman/Evans’ reader-friendly text, Retail Management: A Strategic Approach, provides a strategic, decision-making approach that illustrates how retailers plan for, and adapt to, today’s changing and complex retail environment.   

The eleventh edition of Retail Management: A Strategic Approach highlights how retailing has changed in the new millennium.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Editore
Financial Times Prentice Hall
Data di pubblicazione
2009
Lingua
Inglese
ISBN 10 
0132465507
ISBN 13 
9780132465502
Rilegatura
Copertina flessibile
Numero edizione
1
Numero di pagine
688
Contatto del produttore
non disponibile
Persona responsabile
Riccardo Bacigalupo
riccardo.bacigalupo@sanoma.it

Sanoma Italia Via Arconati, 1 �
Milano
20135
Italia

Altre edizioni note dello stesso titolo

9780131870161: Retail Management: A Strategic Approach: A Strategic Approach: United States Edition

Edizione in evidenza

ISBN 10:  0131870165 ISBN 13:  9780131870161
Casa editrice: Pearson College Div, 2006
Rilegato