Business Forecasting - Brossura

Hanke, John E.; Reitsch, Arthur G.

Brossura

ISBN 10: 0133249719 ISBN 13: 9780133249712

Casa editrice: Prentice-Hall, 1994

Riassunto

This text presents, in a straighforward, application-driven manner, the basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Emphasis is placed upon the application of techniques by management decision-making. New case studies are included in this edition, bringing the total to 43. Overall organization of the text is revised to enhance clarity and increase the teaching and learning effectiveness. Computer use is integrated throughout, with MINITAB, Forecast and Lotus 1-2-3 illustrations at the end of each chapter.

Su questa edizione

• Editore: Prentice-Hall
• Data di pubblicazione: 1994
• ISBN 10: 0133249719
• ISBN 13: 9780133249712
• Rilegatura: Copertina flessibile
• Numero edizione: 5
• Numero di pagine: 544