Business and Professional Communication: Plans, Processes, and Performance

Disanza, James R.; Legge, Nancy J.

ISBN 10: 0134238427 ISBN 13: 9780134238425

Casa editrice: Pearson College Div, 2016

Riassunto

For courses in Business and Professional Communication

 

Real business examples and fundamental skill building
Business and Professional Communication places a strong emphasis on presentations in business settings to better prepare students for the realities of daily career life. Jim DiSanza and Nancy Legge’s comprehensive topic coverage offers clear guidance for all communication practices in businesses and organizations. Centered on the notion that business communication can influence the interpretation of issues and events, the Sixth Edition provides students with practical tips, contemporary applications, and a survey of the relevant contexts for business and professional communication.
 
NOTE: This ISBN is for a Pearson Books a la Carte edition: a convenient, three-hole-punched, loose-leaf text. In addition to the flexibility offered by this format, Books a la Carte editions offer students great value, as they cost significantly less than a bound textbook.

Su questo libro

Informazioni sull?autore

James R. DiSanza received his Ph.D. from Penn State University and is currently Chair of the James E. Rogers Department of Communication, Media, and Persuasion at Idaho State University. Dr. DiSanza teaches courses in leadership, business and professional communication, conflict management, and management communication. His research interests are in persuasive attack and image repair communication. 

 

Nancy J. Legge received her Ph.D. from Penn State University and is currently a professor in the James E. Rogers Department of Communication, Media, and Persuasion at Idaho State University. Dr. Legge teaches courses in image management, persuasion, the rhetoric of popular culture, and rhetorical criticism. She is the Editor of Relevant Rhetoric: A New Journal of Rhetorical Studies. Her research interests are in persuasive attack, image repair, and the rhetoric of popular culture.

Dettagli dell?edizione

• Editore: Pearson College Div
• Data di pubblicazione: 2016
• ISBN 10: 0134238427
• ISBN 13: 9780134238425
• Rilegatura: A fogli intercambiabili
• Lingua: Inglese
• Numero edizione: 6
• Numero di pagine: 214
• Contatto del produttore: non disponibile