A Practical Guide to Behavioral Research: Tools and Techniques - Brossura

Sommer, Robert

Brossura

ISBN 10: 0195039785 ISBN 13: 9780195039788

Casa editrice: Oxford University Press Inc, 1986

Riassunto

A clear, concise guide to the tools and techniques of behavioral research, this updated second edition stresses a hands-on, multimethod approach to undergraduates in many fields of study. It covers both laboratory and field experimentation, and addresses questions that often confront beginners, such as how to conduct an interview, how to design a questionnaire, and how to make systematic observations of behavior. The book will give students a solid grounding in methods of observation, in experiment and survey design, and in techniques of sampling, statistics, and analysis.

Su questo libro

Product Description

Book by Sommer Robert Sommer Barbara Baker

Dettagli dell'edizione

• Editore: Oxford University Press Inc
• Data di pubblicazione: 1986
• Lingua: Inglese
• ISBN 10: 0195039785
• ISBN 13: 9780195039788
• Rilegatura: Copertina flessibile
• Numero edizione: 2
• Numero di pagine: 305
• Contatto del produttore: non disponibile
• Persona responsabile: Ufficio Anagrafiche Messaggerie; ufficio.anagrafiche@meli.it; ; Via Verdi, 8; Assago Milano; 20090; Italia