Modern Competitive Analysis - Rilegato

Oster, Sharon M.

 
9780195075793: Modern Competitive Analysis

Sinossi

This revised edition presents an up-to-date analysis of management strategy, integrating a wide spectrum of ideas. Using many examples from organizations and non-profit groups, the text uses recent theories to illuminate situations faced by businesses today. It provides more material on organizational behaviour and global strategies, and covers new, important areas of economics not often treated in management texts. The book is couched in clear terminology that makes the concepts readily accessible to postgraduate students and managers alike.

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Product Description

Book by Oster Sharon M

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Altre edizioni note dello stesso titolo

9780195119411: Modern Competitive Analysis

Edizione in evidenza

ISBN 10:  019511941X ISBN 13:  9780195119411
Casa editrice: OUP USA, 1999
Rilegato