Making Data Talk: Communicating Public Health Data to the Public, Policy Makers, and the Press - Rilegato

Nelson, David E; Hesse, Bradford W; Croyle, Robert T

 
9780195381535: Making Data Talk: Communicating Public Health Data to the Public, Policy Makers, and the Press
Rilegato
ISBN 10: 019538153X ISBN 13: 9780195381535
Casa editrice: OUP USA, 2009

Sinossi

The demand for health information continues to increase, but the ability of health professionals to provide it clearly remains variable. The aim of this book is (1) to summarize and synthesize research on the selection and presentation of data pertinent to public health, and (2) to provide practical suggestions, based on this research summary and synthesis, on how scientists and other public health practitioners can better communicate data to the public, policy makers, and the press in typical real-world situations. Because communication is complex and no one approach works for all audiences, the authors emphasize how to communicate data "better" (and in some instances, contrast this with how to communicate data "worse"), rather than attempting a cookbook approach. The book contains a wealth of case studies and other examples to illustrate major points, and actual situations whenever possible. Key principles and recommendations are summarized at the end of each chapter.

This book will stimulate interest among public health practitioners, scholars, and students to more seriously consider ways they can understand and improve communication about data and other types of scientific information with the public, policy makers, and the press. Improved data communication will increase the chances that evidence-based scientific findings can play a greater role in improving the public's health.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Contenuti

  • 1: Introduction
  • 2: Communication Fundamentals
  • 3: Overcoming General Audience Tendencies and Biases to Enhance Lay Understanding of Data
  • 4: Presenting Data
  • 5: Putting it all Together: Communicating Data for Public Health Impact
  • 6: Communicating Data in Acute Public Health Situations
  • 7: Communicating Data for Policy or Program Advocacy
  • 8: Conclusions and New Challenges

Product Description

Book by Nelson David E Hesse Bradford W Croyle Robert T

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
OUP USA
Data di pubblicazione
2009
Lingua
Inglese
ISBN 10 
019538153X
ISBN 13 
9780195381535
Rilegatura
Copertina rigida
Numero edizione
1
Numero di pagine
344
Contatto del produttore
Messaggerie Libri
ufficio.anagrafiche@meli.it

Via Verdi, 8.
Assago Milano
20090
Italia

Altre edizioni note dello stesso titolo

9780195177725: Making Data Talk: The Science And Practice of Translating Public Health Research And Surveillance Findings to Policy Makers, the Public, And the Press

Edizione in evidenza

ISBN 10:  019517772X ISBN 13:  9780195177725
Casa editrice: Oxford Univ Pr, 2009
Rilegato