Playboy and the Making of the Good Life in Modern America - Rilegato

Fraterrigo, Elizabeth

 
9780195386103: Playboy and the Making of the Good Life in Modern America

Sinossi

Playboy was more than a magazine filled with pictures of nude women and advice on how to mix the perfect martini. Indeed, the magazine's vision of sexual liberation, high living, and "the good life" came to define mainstream images of postwar life. In exploring the history of America's most widely read and influential men's magazine, Elizabeth Fraterrigo hones in on the values, style, and gender formulations put forth in its pages and how they gained widespread currency in American culture. She shows that for Hugh Hefner, the "good life" meant the freedom to choose a lifestyle, and the one he promoted was the "playboy life," in which expensive goods and sexually available women were plentiful, obligations were few, and if one worked hard enough, one could enjoy abundant leisure and consumption. In support of this view, Playboy attacked early marriage, traditional gender arrangements, and sanctions against premarital sex, challenging the conservatism of family-centered postwar society. And despite the magazine's ups and downs, significant features of this "playboy life" have become engrained in American society.

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Informazioni sull?autore

Elizabeth Fraterrigo is Assistant Professor of History at Loyola University Chicago.

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9780199832453: Playboy and the Making of the Good Life in Modern America

Edizione in evidenza

ISBN 10:  0199832455 ISBN 13:  9780199832453
Casa editrice: Oxford University Press, Usa, 2011
Brossura