Principles of Business Management - Brossura

Strydom, Johan; Kiley, Jerome; De Beer, Andreas; Holtzhausen, Maggie; Steenkamp, Rigard; Rudansky-Kloppers, Sharon; Nieuwenhuizen, Cecile; Kara, Mohammed

Brossura

ISBN 10: 0195995996 ISBN 13: 9780195995992

Casa editrice: OUP Southern Africa, 2011

Riassunto

Principles of Business Management is a foundational text that provides a solid theoretical grounding in general management principles such as leadership, motivation and control. Emphasis is placed on management functions such as marketing, finance, operations management and purchasing and supply chain management.

Features such as information boxes, case studies, critical thinking boxes and glossaries engage the student and facilitate the application of learning.

Su questo libro

Contenuti

• Part 1 Introduction to Business Management
• 1: Business and its challenges
• 2: The business environment
• Part 2 Management Tasks
• 3: The task of Management
• 4: Planning
• 5: Organising
• 6: Leading (including Motivation)
• 7: Controlling
• Part 3 The functional areas of management
• 8: Operations Management
• 9: Logistics Management
• 10: Financial Management
• 11: Human Resources Management
• 12: Marketing
• Part 4 Entrepreneurship and the Business Plan
• 15: Entrepreneurship
• 16: The business plan

Dettagli dell'edizione

• Editore: OUP Southern Africa
• Data di pubblicazione: 2011
• Lingua: Inglese
• ISBN 10: 0195995996
• ISBN 13: 9780195995992
• Rilegatura: Copertina flessibile
• Numero edizione: 2
• Numero di pagine: 368
• Contatto del produttore: non disponibile
• Persona responsabile: Ufficio Anagrafiche Messaggerie; ufficio.anagrafiche@meli.it; ; Via Verdi, 8; Assago Milano; 20090; Italia