Dust or Magic: Secrets of Successful Multimedia Design - Brossura

Hughes, Bob

 
9780201360714: Dust or Magic: Secrets of Successful Multimedia Design

Sinossi

In Dust or Magic, Bob Hughes delves deep beneath the gloss and the hype surrounding multimedia, to reveal the human beings who make magic, and to show how it happens. The book draws together a wealth of knowledge and experience, with insights from recent science and older creative industries, and reveals the key to designing accomplished interactive computer-based media. It presents a simple, consistent and convincing paradigm for satisfying and successful creative work, and gives practical advice that will save designers from falling into old traps and re-inventing perfectly good wheels.
Dust or Magic is for programmers, writers, artists, animators, and interface designers, for the people who teach, lead and hire them, and also for people who simply want to know how human creativity fares in the new, digital age.

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L'autore

Bob Hughes has worked in many media, from medieval manuscripts to television ads, before discovering the computer in 1989. Since becoming hooked, he has developed CD-ROMs, learning games, kiosk systems, websites - and deep sympathy for everyone who strives to do "good stuff", whatever the medium. Dust or Magic is the result of 10 years of enquiry, travel and hands-on graft.

Dalla quarta di copertina

Will your idea turn into Dust or Magic? It's in your hands!

Many creative careers and financial fortunes rest on potentially "breakthrough" digital media projects - which can end in tears, or turn to magic. This innovative book examines, in depth, how to create that magic.

In Dust or Magic, Bob Hughes delves deep beneath the gloss and the hype surrounding multimedia, to reveal the human beings who make the magic, and to show how it happens. The book draws together a wealth of knowledge and experience, with insights from recent science and older creative industries, and reveals the key to designing accomplished interactive computer-based media. It presents a simple, consistent and convincing paradigm for satisfying and successful creative work, and gives practical advice that will save designers from falling into old traps and re-inventing perfectly good wheels.

Dust or Magic is for programmers, writers, artists, animators and interface designers, for the people who teach, lead and hire them, and also for people who simply want to know how human creativity fares in the new, digital age.

If you are embarking on an adventure in multimedia, this great new source book will help you achieve your goals, avoid the pitfalls and meet the challenges you will face.

It will show you how to:
* Ask the crucial questions at the start of your project, making the difference between success and failure
* Harness your time and energy to increase the productivity, effectiveness and enjoyment of your work
* Create and manage small teams with a shared vision founded on trust, respect and self-discipline
* Understand the history of the medium and realize the importance of your place within it

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