Articoli correlati a Global Marketing Management: Cases and Readings
Sinossi
This revised edition provides a wide collection of case studies and ratings in international marketing. The authors, authorities in the field, focus on companies - such as Hoover, Fisher-Price and The Body Shop International - with bases around the world. Taking a global approach, features of this edition include: new cases covering corporate social responsibility in an international context and in a hyper inflation economy; cases and readings on marketing products in Eastern Europe; and coverage of special issues in global marketing such as marketing in the Third World. This work is intended for students taking an advanced course/MBA in International and Multinational Marketing.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Product Description
Book by Buzzell Robert D Quelch John A Bartlett Christophe
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Risultati della ricerca per Global Marketing Management: Cases and Readings
Immagini fornite dal venditore
Global Marketing Management: Cases and Readings
Da: -OnTimeBooks-, Phoenix, AZ, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. Codice articolo OTV.0201539721.G
Compra usato
EUR 14,38
Spedizione gratuita
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: 1 disponibili
Immagini fornite dal venditore
Global Marketing Management: Cases and Readings
Da: WeBuyBooks, Rossendale, LANCS, Regno Unito
Valutazione del venditore 5 su 5 stelle
paperback. Condizione: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo rev3312345749
Compra usato
EUR 4,27
Spedizione EUR 10,51
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: 1 disponibili
Foto dell'editore
Global Marketing Management: Cases and Readings
Da: Phatpocket Limited, Waltham Abbey, HERTS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Codice articolo Z1-C-067-05575
Compra usato
EUR 3,90
Spedizione EUR 12,38
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: 1 disponibili
Foto dell'editore
Global Marketing Management
Editore:
Pearson Education, Limited, 1994
ISBN 10: 0201539721
ISBN 13: 9780201539721
Antico o usato
Brossura
Da: Better World Books: West, Reno, NV, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 67407549-75
Compra usato
EUR 16,97
Spedizione gratuita
Spedito in U.S.A.
Spedito in U.S.A.
Quantità: 1 disponibili
Foto dell'editore
Global Marketing Management: Cases and Readings
Da: Sell Books, Elland, YORKS, Regno Unito
Valutazione del venditore 5 su 5 stelle
paperback. Condizione: Very Good. Most of our very good books have only minor imperfections such as shelf wear consistent with a new book that's sat on a bookshop shelf for a year or two. Occasionally we may miss other minor imperfections as we have to grade books at speed. Our books are dispatched from a Yorkshire former cotton mill. We list via barcode/ISBN so please note that the images are stock images and may not be the exact copy you receive, furthermore the details about edition and year might not be accurate as many publishers reuse the same ISBN for multiple editions and as we simply scan a barcode or enter an ISBN we do not check the validity of the edition data when listing. If you're looking for an exact edition please don't order (at least not without checking with us first, although we don't always have time to check). We aim to dispatch prompty, the service used will depend on order value and book size. We can ship to most countries, see our shipping policies. Payment is via Abe only. Codice articolo P-BD600171-RAG-20250327-VG
Compra usato
EUR 3,89
Spedizione EUR 14,14
Spedito da Regno Unito a U.S.A.
Spedito da Regno Unito a U.S.A.
Quantità: 1 disponibili
Foto dell'editore
Global Marketing Management: Cases and Readings Buzzell
Da: Hubert Colau, LA BAZOCHE GOUET, Francia
Valutazione del venditore 4 su 5 stelle
Condizione: 4. PHOTOS SUR DEMANDE. Codice articolo 42543
Compra usato
EUR 10,00
Spedizione EUR 45,00
Spedito da Francia a U.S.A.
Spedito da Francia a U.S.A.
Quantità: 1 disponibili
Foto dell'editore
Global Marketing Management: Cases and Readings
Da: Buchpark, Trebbin, Germania
Valutazione del venditore 5 su 5 stelle
Condizione: Gut. Zustand: Gut | Seiten: 672 | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar. Codice articolo 41789363/203
Compra usato
EUR 9,01
Spedizione EUR 105,00
Spedito da Germania a U.S.A.
Spedito da Germania a U.S.A.
Quantità: 2 disponibili