Understanding Communication Theory: The Communicative Forces for Human Action - Brossura

Cragan, John F.; Shields, Donald C.

Brossura

ISBN 10: 0205195873 ISBN 13: 9780205195879

Casa editrice: Pearson College Div, 1998

Riassunto

Anyone who wishes to pursue a career in communication with groups needs this comprehensive book on the theories behind communication. This volume provides practical, engaging overviews of over 42 different theories that readers will need to be aware of if they are pursuing this serious field. The authors, established writers and scholars who are known as "the park rangers of communication theory", have provided a user-friendly tour. Accurate, up-to-date, and comprehensive, this volume will prove a valuable addition to the literature on the subject. Those involved in communication careers.

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Product Description

A discipline-based, comprehensive text for communication theory courses, this volume provides a practical, engaging overview of 42 different theories that students will need to be aware of as they enter the serious study of this field. The authors, established scholars and writers, have provided a user-friendly tour of the discipline, complete with a unifying metatheory (in Chapter 1) which helps contextualize and organize the different theories as they are presented. Accurate, up to date, and comprehensive, this volume will prove a valuable addition to the literature on the subject and an invaluable guide through the discipline.

Dettagli dell'edizione

• Editore: Pearson College Div
• Data di pubblicazione: 1998
• Lingua: Inglese
• ISBN 10: 0205195873
• ISBN 13: 9780205195879
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 422
• Contatto del produttore: non disponibile
• Persona responsabile: Pearson; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; Italia