The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing and Creating Content for the Web - Brossura
Sinossi
Is it Web site, website or web site? What's the best on-screen placement for a top story? How can I better know my site's audience? The rapid growth of the Web has meant having to rely on style guides that are intended for print publishing and do not address writing for the Internet. The Yahoo! Style Guide does. Writers and programmers at Yahoo!, faced with a lack of industry guidance fifteen years ago, began creating a set of guidelines for web writing. The seeds of The Yahoo! Style Guide were planted with their first in-house reference, which has been added to ever since, making it the go-to manual inside Yahoo!
Polished and expanded for its public debut, this resource will cover the basics of grammar and punctuation as well as Web-specific ways to perfect a site. It includes: identifying the audience and making the site accessible to everyone; constructing a clear and compelling story; developing a site's unique voice; streamlining text for mobile devices; optimizing webpages to increase the changes of appearing in search results; streamling text so it can be read at Internet speed.
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Descrizione del libro
The definitive reference on the essential elements of Web style for writers, bloggers, editors, businesspeople and students.
L'autore
With more than a billion users worldwide, Yahoo! is the trusted authority on all things Web. The Yahoo! Style Guide is the work of many Yahoo! contributors, including past and present Yahoo! editors within Yahoo!'s editorial department, led by Senior Editorial Director Christopher Barr.
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The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing and Creating Content for the Web
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Yahoo! : The Ultimate Sourcebook for Writing, Editing and Creating Content for the Web
Editore:
Pan Macmillan, 2010
ISBN 10: 0230749607
ISBN 13: 9780230749603
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Condizione: Muy bueno. : La guía de estilo de Yahoo! es un recurso esencial para escritores, editores y creadores de contenido digital. Ofrece directrices claras y concisas sobre gramática, puntuación y las mejores prácticas para la creación de contenido web. Esta guía cubre temas como la identificación de la audiencia, la construcción de historias claras y atractivas, el desarrollo de una voz única para el sitio, la optimización de textos para dispositivos móviles y la mejora del posicionamiento en los resultados de búsqueda. Es una herramienta valiosa para cualquier persona que trabaje en el mundo digital. EAN: 9780230749603 Tipo: Libros Categoría: Tecnología Título: The Yahoo! Style Guide Autor: Chris Barr Editorial: Macmillan Idioma: en Páginas: 400 Formato: tapa blanda. Codice articolo Happ-2025-02-26-7883ec10
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Condizione: Sehr gut. Zustand: Sehr gut | Seiten: 400 | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar. Codice articolo 6622127/2
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