Non troverete uno sguardo più onesto, crudo e utile alle trincee della fondazione di una startup tecnologica di questo libro' nir eyal, autore di hooked 'rand fishkin è il vero affare' seth godin, imprenditore e autore ----------- tutti sanno come dovrebbe andare una storia di startup: un giovane e brillante imprenditore ha un'idea fantastica, abbandona l'università, sfida gli scettici, supera ogni previsione, guadagna miliardi e diventa l'invidia del mondo della tecnologia. Questa non è quella storia. Rand fishkin, fondatore ed ex ceo di moz, è uno dei massimi esperti mondiali di seo. Moz è ora un'azienda da 45 milioni di dollari all'anno, ma l'attività e la reputazione di fishkin hanno impiegato 15 anni per crescere e la sua startup non è iniziata in una stanza del dormitorio di harvard, ma come un'azienda di famiglia madre-figlio che è caduta profondamente nei debiti. Ora fishkin solleva il sipario sulla mitologia delle startup tecnologiche, esponendo gli alti e bassi della vita delle startup che la maggior parte dei ceo preferirebbe tenere segreti. Ad esempio: un prodotto minimamente praticabile può essere distruttivo se lanciato nel momento sbagliato. Growth hacking potrebbe essere la parola d'ordine del momento, ma le iniziative per la tua attività possono fallire rapidamente. Fatturato e redditività non ti proteggeranno dai licenziamenti. E il capitale di rischio ha sempre delle condizioni. In lost and founder fishkin rivela la verità per lo più orribile, a volte fantastica sulla cultura delle startup con la trasparenza e l'umorismo che centinaia di migliaia di lettori del suo blog hanno imparato ad amare. Le lezioni duramente conquistate da fishkin sono applicabili a qualsiasi tipo di ambiente aziendale e questo libro può aiutarti a risolvere i tuoi problemi e a farti sentire meno solo per averli. ----------- 'questo è un libro davvero coraggioso. Si tratta in parte di una guida per la creazione di un'azienda e in parte di un'autobiografia avventurosa in stile indiana jones' chris guillebeau, autore di side hustle e the $100 startup 'rand fishkin è come l'amico del settore che tutti vorremmo avere: divertente, caloroso e piacevolmente onesto riguardo alle montagne russe che significa fondare la propria azienda' julie zhou, vicepresidente del product design presso facebook
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Rand Fishkin is the founder and former CEO of Moz. He co-authored a pair of books on SEO, co-founded the marketing website Inbound.org, and serves on the board of presentation software startup Haiku Deck. Rand's writing can be found mostly in short bursts on Twitter (@randfish), in longer ramblings on his personal blog (moz.com/rand), and, in photo-accompanying captions via the Instagram account (@theeverywhereist) he shares with his wife, Geraldine.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Da: Zoom Books Company, Lynden, WA, U.S.A.
Condizione: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Codice articolo ZBV.0241290929.VG
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Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00104416859
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Da: Greenworld Books, Arlington, TX, U.S.A.
Condizione: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Codice articolo GWV.0241290929.VG
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Da: Evergreen Goodwill, Seattle, WA, U.S.A.
paperback. Condizione: Good. Codice articolo mon0000737440
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Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Paperback. Condizione: Very Good. 'You won't find a more honest, raw and helpful look into the trenches of founding a tech startup than this book' Nir Eyal, author of Hooked'Rand Fishkin is the real deal' Seth Godin, entrepreneur and author -----------Everyone knows how a startup story is supposed to go: a young, brilliant entrepreneur has an cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions and becomes the envy of the technology world. This is not that story.Rand Fishkin, the founder and former CEO of Moz, is one of the world's leading experts on SEO. Moz is now a $45 million a year business, but Fishkin's business and reputation took 15 years to grow, and his startup began not in a Harvard dorm room but as a mother-and-son family business that fell deeply into debt. Now Fishkin pulls back the curtain on tech startup mythology, exposing the ups and downs of startup life that most CEOs would rather keep secret. For instance: a minimally viable product can be destructive if you launch at the wrong moment. Growth hacking may be the buzzword du jour, but initiatives to your business can fizzle quickly. Revenue and profitability won't protect you from layoffs. And venture capital always comes with strings attached. In Lost and Founder Fishkin reveals the mostly awful, sometimes awesome truth about startup culture with the transparency and humour that his hundreds of thousands of blog readers have come to love. Fishkin's hard-won lessons are applicable to any kind of business environment and this book can help solve your problems, and make you feel less alone for having them.-----------'This is a truly courageous book. It's one part business-building guide and two parts Indiana Jones-style adventure memoir' Chris Guillebeau, author of Side Hustle and The $100 Startup'Rand Fishkin is like the industry friend we all wish we had - funny, warm, and refreshingly honest about the rollercoaster ride that is founding your own company' Julie Zhou, VP of Product Design at Facebook. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR009200853
Quantità: 14 disponibili
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Paperback. Condizione: Good. 'You won't find a more honest, raw and helpful look into the trenches of founding a tech startup than this book' Nir Eyal, author of Hooked'Rand Fishkin is the real deal' Seth Godin, entrepreneur and author -----------Everyone knows how a startup story is supposed to go: a young, brilliant entrepreneur has an cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions and becomes the envy of the technology world. This is not that story.Rand Fishkin, the founder and former CEO of Moz, is one of the world's leading experts on SEO. Moz is now a $45 million a year business, but Fishkin's business and reputation took 15 years to grow, and his startup began not in a Harvard dorm room but as a mother-and-son family business that fell deeply into debt. Now Fishkin pulls back the curtain on tech startup mythology, exposing the ups and downs of startup life that most CEOs would rather keep secret. For instance: a minimally viable product can be destructive if you launch at the wrong moment. Growth hacking may be the buzzword du jour, but initiatives to your business can fizzle quickly. Revenue and profitability won't protect you from layoffs. And venture capital always comes with strings attached. In Lost and Founder Fishkin reveals the mostly awful, sometimes awesome truth about startup culture with the transparency and humour that his hundreds of thousands of blog readers have come to love. Fishkin's hard-won lessons are applicable to any kind of business environment and this book can help solve your problems, and make you feel less alone for having them.-----------'This is a truly courageous book. It's one part business-building guide and two parts Indiana Jones-style adventure memoir' Chris Guillebeau, author of Side Hustle and The $100 Startup'Rand Fishkin is like the industry friend we all wish we had - funny, warm, and refreshingly honest about the rollercoaster ride that is founding your own company' Julie Zhou, VP of Product Design at Facebook. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Codice articolo GOR010079361
Quantità: 2 disponibili
Da: AwesomeBooks, Wallingford, Regno Unito
Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Codice articolo 7719-9780241290927
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Da: WeBuyBooks, Rossendale, LANCS, Regno Unito
Condizione: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Codice articolo rev7977212325
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Da: Goodwill of Greater Milwaukee and Chicago, Racine, WI, U.S.A.
Condizione: good. Book is considered to be in good or better condition. The actual cover image may not match the stock photo. Hard cover books may show signs of wear on the spine, cover or dust jacket. Paperback book may show signs of wear on spine or cover as well as having a slight bend, curve or creasing to it. Book should have minimal to no writing inside and no highlighting. Pages should be free of tears or creasing. Stickers should not be present on cover or elsewhere, and any CD or DVD expected with the book is included. Book is not a former library copy. Codice articolo SEWV.0241290929.G
Quantità: 1 disponibili
Da: Books From California, Simi Valley, CA, U.S.A.
paperback. Condizione: Good. Minor shelf wear/ creasing on cover. Codice articolo mon0003832612
Quantità: 1 disponibili