This new text aims to give the student a full understanding of the basics of marketing in a concise and accurate way, whilst remaining user - friendly. The book is designed to cover all the essential areas of marketing, following the conventional marketing planning model. Real life case studies have been used to enable the student to learn how marketing works in the real world and to give them a chance to see how the theory applies to real situations. The book should be ideal for students on short or one semester introductory marketing courses and it will be particularly useful to the student not specialising in marketing, but wanting an overview of this vital business discipline.
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Da: AwesomeBooks, Wallingford, Regno Unito
Paperback. Condizione: Very Good. Essentials of Marketing This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780273630210
Quantità: 2 disponibili
Da: Reuseabook, Gloucester, GLOS, Regno Unito
Paperback. Condizione: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Damaged cover. The cover of is slightly damaged for instance a torn or bent corner. Codice articolo CHL9970257
Quantità: 1 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. With usual stamps and markings, In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780273630210. Codice articolo 8953475
Quantità: 1 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780273630210. Codice articolo 9218487
Quantità: 1 disponibili
Da: Bahamut Media, Reading, Regno Unito
Condizione: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Codice articolo 6545-9780273630210
Quantità: 2 disponibili