Articoli correlati a Services Management: An Integrated Approach
Sinossi
Services Management: an integrated approach is broken down into five distinct parts. After looking at the specific nature of services and the peculiarities of managing services, the three sides of service management are discussed extensively. These are: how to realise customer satisfaction and customer loyalty, the crucial role of employees in service operations, and managing the operational side of the service process. In a final part, these different sides are integrated through the notions of performance management, strategy and innovation. Concepts and frameworks are followed by cases and examples, many from the Financial Times. This contributes to making this book a lively read for advanced students of services management or experienced practitioners.
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Book by Van Looy Bart Van Dierdonck Roland
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Services Management: An Integrated Approach
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Paperback. Condizione: Very Good. Services Management: An Integrated Approach This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780273635253
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Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9780273635253
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Services Management: An Integrated Approach
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Financial Times/ Prentice Hall, 1998
ISBN 10: 0273635255
ISBN 13: 9780273635253
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Services Management: An Integrated Approach
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Financial Times/ Prentice Hall, 1998
ISBN 10: 0273635255
ISBN 13: 9780273635253
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