The Interactive Strategy Workout: Analyze & Develop the Fitness of Your Business: How To Develop and Implement Winning Business Strategies - Brossura

Levicki, Cyril

 
9780273644330: The Interactive Strategy Workout: Analyze & Develop the Fitness of Your Business: How To Develop and Implement Winning Business Strategies

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Put your business through the strategy workout

Every business in every industry needs an effective strategic plan in order to perform and to succeed. But analysing and devising a company's strategy is only half the task - that plan must then be implemented and sustained.

The Strategy Workout 2e, updated with recent case-studies and interactive workouts on CD, is the definitive, practical handbook. This book is now even more accessible, reducing complex theory to simple audit questions, and allowing you to create and test the strength of any new strategy.

"This is a subject that needed to be tackled the 'Levicki way' The book reads in a common sense logic line. The obvious practical experience comes across well". - Sir Peter Thompson, former Chairman of National Freight Corporation.

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