International Business - Brossura

Wall, Stuart; Rees, Bronwen

 
9780273685913: International Business

Sinossi

You can't succeed in today's global business environment without a geographic understanding of different peoples and places around the world. That's why Oded Shenkar's and Yadong Luo's International Business and the accompanying GeoDiscoveries CD (packaged with this text) give you insights into global business practices and the perspectives of other countries, as well as the tools you need to become geographically and culturally literate.

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Informazioni sull?autore

Yadong Luo is Professor of International Business and Strategy and holds the Emery Means Findlay Distinguished Chair in Graduate Business Studies in the School of Business, University of Miami.

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