Sinossi
Fundamentals of Strategyis a brand new concise version of the market-leading text Exploring Corporate Strategy. It has been developed forstudents on short courses in strategy – for example, doing an initial course at undergraduate, postgraduate or post-experience level, or studying strategy as part of a wider degree in the arts, sciences or engineering.
The book comprises 10 chapters, and focuses on the analysis and formulation of strategy. The final chapter raises implementation issues such as organisational structure, management processes and strategic change.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
L'autore
Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University. Kevan Scholes is Visiting Professor of Strategic Management at Sheffield Hallam University. Richard Whittington is Professor of Strategic Management at University of Oxford.
Dalla quarta di copertina
Over 800,000 students worldwide have used the market-leading text Exploring Corporate Strategy through their academic and professional careers.
The expert authors now transfer the same winning formula to this concise textbook, which is based on Exploring Corporate Strategy and is particularly aimed at those studying strategy on short courses.
The Fundamentals of Strategy
- Delivers the essential concepts and techniques of strategy in 10 chapters.
- Excites your interest with intriguing strategy stories of organisations such as eBay, Virgin and (PRODUCT) RED/Gap.
- Includes key contemporary strategic issues such as internationalisation, corporate governance and social responsibility.
Succeed in your studies, enhance your understanding and improve your grade. Use the unique access card provided with all new copies of this book to log on to www.pearsoned.co.uk/fos and
- Reinforce key concepts using audio downloads, animated models and quick tests.
- Track your progress with self-assessment questions and a personal gradebook.
- Prepare for your exams with revision ‘flashcards’ and a multi-lingual mini-dictionary of strategy.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Fundamentals of Strategy with MyStrategyLab
Editore:
Financial Times/ Prentice Hall, 2009
ISBN 10: 0273736752
ISBN 13: 9780273736752
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Paperback
Da: AwesomeBooks, Wallingford, Regno Unito
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Paperback. Condizione: Very Good. Fundamentals of Strategy with MyStrategyLab This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Codice articolo 7719-9780273736752
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Fundamentals of Strategy with MyStrategyLab
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Pearson Education, Limited, 2009
ISBN 10: 0273736752
ISBN 13: 9780273736752
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Da: Better World Books Ltd, Dunfermline, Regno Unito
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Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo GRP105297447
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Fundamentals of Strategy with MyStrategyLab
Editore:
Pearson Education, Limited, 2009
ISBN 10: 0273736752
ISBN 13: 9780273736752
Antico o usato
Brossura
Da: Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 50860545-20
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Fundamentals of Strategy with MyStrategyLab
Da: Bahamut Media, Reading, Regno Unito
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Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9780273736752
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Fundamentals of Strategy with MyStrategyLab: AND MyStrategyLab
Editore:
Financial Times/ Prentice Hall, 2009
ISBN 10: 0273736752
ISBN 13: 9780273736752
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Da: Brit Books, Milton Keynes, Regno Unito
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Paperback. Condizione: Used; Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Codice articolo 1280961
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Fundamentals of Strategy with MyStrategyLab
Da: Peak Pearl LLC, Holly Springs, NC, U.S.A.
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Like New. Codice articolo S 9780273736752
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Fundamentals of Strategy with MyStrategyLab
Editore:
Financial Times Prentice Hall 22.12.2009, 2009
ISBN 10: 0273736752
ISBN 13: 9780273736752
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Da: Sigrun Wuertele buchgenie_de, Altenburg, Germania
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Condizione: Sehr gut - gebraucht. Taschenbuch Sehr guter Zustand, ohne Namenseintrag, Zustand: 6, Sehr gut - gebraucht, Taschenbuch Financial Times Prentice Hall , 2009-12-22 , Fundamentals of Strategy with MyStrategyLab, Gerry Johnson. Codice articolo BU302827
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