Intercultural Communication: A Practical Guide - Brossura

Novinger, Tracy

Brossura

ISBN 10: 0292755716 ISBN 13: 9780292755710

Casa editrice: Univ of Texas Pr, 2001

Riassunto

Successfully communicating with people from another culture requires learning more than just their language. While fumbling a word or phrase may cause embarrassment, breaking the unspoken cultural rules that govern personal interactions can spell disaster for businesspeople, travelers, and indeed anyone who communicates across cultural boundaries. To help you avoid such damaging gaffes, Tracy Novinger has compiled this authoritative, practical guide for deciphering and following "the rules" that govern cultures, demonstrating how these rules apply to the communication issues that exist between the United States and Mexico.

Novinger begins by explaining how a major proportion of communication within a culture occurs nonverbally through behavior and manners, shared attitudes, common expectations, and so on. Then, using real-life examples and anecdotes, she pinpoints the commonly occurring obstacles to communication that can arise when cultures differ in their communication techniques. She shows how these obstacles come into play in contacts between the U.S. and Mexico and demonstrates that mastering the unspoken rules of Mexican culture is a key to cementing business and social relationships. Novinger concludes with nine effective, reliable principles for successfully communicating across cultures.

Su questo libro

Product Description

Book by Novinger Tracy

Dettagli dell'edizione

• Editore: Univ of Texas Pr
• Data di pubblicazione: 2001
• Lingua: Inglese
• ISBN 10: 0292755716
• ISBN 13: 9780292755710
• Rilegatura: Copertina flessibile
• Numero di pagine: 210
• Contatto del produttore: non disponibile
• Persona responsabile: Buchpark GmbH; gpsr@buchpark.de; ; Krügerweg 1; Trebbin; Brandenburg; 14959; Germania