Research Methods in Service Industry Management - Brossura

Johns, Nick; Lee-Ross, Darren

 
9780304335121: Research Methods in Service Industry Management

Sinossi

An analysis of research techniques in the service industries, focusing on the lack of direction in this field, and describing the whys and wherefores of research in this particular area, with a view to providing a practical perspective. An analysis of research techniques in the service industries, focusing on the lack of direction in this field, and describing the whys and wherefores of research in this particular area, with a view to providing a practical perspective.

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Product Description

Book by Johns Nick LeeRoss Darren

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9780304335138: Research Methods in Service Industry Management

Edizione in evidenza

ISBN 10:  0304335134 ISBN 13:  9780304335138
Casa editrice: Thomson Learning, 1998
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