The Knowledge Game: The Revolution in Learning and Communication in the Workplace - Brossura

 
9780304703265: The Knowledge Game: The Revolution in Learning and Communication in the Workplace
Brossura
ISBN 10: 0304703265 ISBN 13: 9780304703265
Casa editrice: Thomson Learning, 1998

Sinossi

This is a record of the process of active learning as a small company discovers the potential of electronic communication for their publishing programme. It then provides an account of early practice in relationship marketing and action learning as developed in International Management Centres (IMC). The text explains how electronic publishing can transform the educational process, and explores how electronic customer databases have changed marketing and promotion practices. It maintains that electronic media will result in a new breed of more confident, more democratic and responsible workers, who make decisions, pursue needed information, network worldwide and will become a marketing intelligentsia.

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Product Description

Book by Wills Gordon

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
Thomson Learning
Data di pubblicazione
1998
Lingua
Inglese
ISBN 10 
0304703265
ISBN 13 
9780304703265
Rilegatura
Copertina flessibile
Numero di pagine
256
Redattore
Wills Gordon
Contatto del produttore
non disponibile
Persona responsabile
non disponibile

Altre edizioni note dello stesso titolo

9780304703258: The Knowledge Game: The Revolution in Learning and Communication in the Workplace

Edizione in evidenza

ISBN 10:  0304703257 ISBN 13:  9780304703258
Casa editrice: Thomson Learning, 1998
Rilegato