Media Communication: An Introduction to Theory and Process - Brossura

Watson, James

Brossura

ISBN 10: 0312212011 ISBN 13: 9780312212018

Casa editrice: Palgrave Macmillan, 1998

Riassunto

This book offers an accessible and engaging introduction to the role, practice and influence of mass media in contemporary society. Emphasising the social, cultural, political, and economic contexts in which the media operate, it provides the reader with a clear conceptual framework for understanding the process of communication, and media communication in particular. It discusses the influences and constraints on the construction of media messages, addressing questions such as the role and values of the media, the effect of ownership, and the processes behind the making of the news. This book also explores a range of debates and research findings on audiences and reception.

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Product Description

Book by Watson James D

Dettagli dell'edizione

• Editore: Palgrave Macmillan
• Data di pubblicazione: 1998
• Lingua: Inglese
• ISBN 10: 0312212011
• ISBN 13: 9780312212018
• Rilegatura: Copertina flessibile
• Numero di pagine: 328
• Contatto del produttore: non disponibile
• Persona responsabile: Koch-Chemie GmbH; https://www.koch-chemie.com ; ; Einsteinstr. 42; Unna; 59423; Germania