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Libro 86 di 141: Voices That Matter
Sinossi
Feeling uninspired? That shouldn’t keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you’ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems.
In this book, you will learn:
- Ways to conduct research and gain insight into your clients’ situations
- A process for establishing strategies and plans for your projects
- How to develop a cohesive concept and visual direction for each client/job
- An iterative approach to prototype, test, refine, and produce effective design
- Techniques for presenting and documenting creative work
- Tips for making your design studio operate efficiently and consistently
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Informazioni sull'autore
Eric Karjaluoto is creative director and a founding partner of the creative agency smashLAB. Since 2000, he has helped a broad range of clients including The Vancouver Aquarium, the University of Minnesota, and The Nature Conservancy with their strategic, design, and communication challenges. Eric wrote Speak Human (Outmarket the Big Guys by Getting Personal), and he writes regularly about design at erickarjaluoto.com.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Design Method, The: A Philosophy and Process for Functional Visual Communication
Editore:
Pearson Education (US), 2013
ISBN 10: 0321928849
ISBN 13: 9780321928849
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Paperback. Condizione: Very Good. Feeling uninspired? That shouldn?t keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you?ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems. In this book, you will learn: Ways to conduct research and gain insight into your clients? situations A process for establishing strategies and plans for your projects How to develop a cohesive concept and visual direction for each client/job An iterative approach to prototype, test, refine, and produce effective design Techniques for presenting and documenting creative work Tips for making your design studio operate efficiently and consistently. Codice articolo 00109177922
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The Design Method : A Philosophy and Process for Functional Visual Communication
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The Design Method : A Philosophy and Process for Functional Visual Communication
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Design Method, The: A Philosophy and Process for Functional Visual Communication (Voices That Matter)
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ISBN 10: 0321928849
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Design Method, The: A Philosophy and Process for Functional Visual Communication
Editore:
Pearson Education (US), 2013
ISBN 10: 0321928849
ISBN 13: 9780321928849
Antico o usato
Paperback
Da: World of Books Inc, Montgomery, IL, U.S.A.
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Paperback. Condizione: Very Good. Feeling uninspired? That shouldn?t keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you?ll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems. In this book, you will learn: Ways to conduct research and gain insight into your clients? situations A process for establishing strategies and plans for your projects How to develop a cohesive concept and visual direction for each client/job An iterative approach to prototype, test, refine, and produce effective design Techniques for presenting and documenting creative work Tips for making your design studio operate efficiently and consistently. Codice articolo CIN0321928849VG
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