Logo Design Love: A Guide to Creating Iconic Brand Identities

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9780321985200: Logo Design Love: A Guide to Creating Iconic Brand Identities

Completely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more. In Logo Design Love, you'll learn: * Best practices for extending a logo into a complete brand identity system* Why one logo is more effective than another* How to create your own iconic designs* What sets some designers above the rest*31 practical design tips for creating logos that last

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Airey, David
Editore: Pearson P T R (2014)
ISBN 10: 0321985206 ISBN 13: 9780321985200
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Descrizione libro Pearson P T R, 2014. PAP. Condizione libro: New. New Book. Shipped from UK within 10 to 14 business days. Established seller since 2000. Codice libro della libreria PJ-9780321985200

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Airey, David
ISBN 10: 0321985206 ISBN 13: 9780321985200
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Descrizione libro Condizione libro: New. Codice libro della libreria 21010485-n

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David Airey
Editore: Pearson Education (US), United States (2014)
ISBN 10: 0321985206 ISBN 13: 9780321985200
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Descrizione libro Pearson Education (US), United States, 2014. Paperback. Condizione libro: New. 2nd Annotated and Expanded Edition. 226 x 175 mm. Language: English . Brand New Book. Completely updated and expanded, the second edition of David Airey s Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister Walsh, and many more. In Logo Design Love, you ll learn: * Best practices for extending a logo into a complete brand identity system* Why one logo is more effective than another* How to create your own iconic designs* What sets some designers above the rest*31 practical design tips for creating logos that last. Codice libro della libreria AAU9780321985200

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David Airey
Editore: Pearson Education (US), United States (2014)
ISBN 10: 0321985206 ISBN 13: 9780321985200
Nuovi Paperback Quantità: 10
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Descrizione libro Pearson Education (US), United States, 2014. Paperback. Condizione libro: New. 2nd Annotated and Expanded Edition. 226 x 175 mm. Language: English . Brand New Book. Completely updated and expanded, the second edition of David Airey s Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister Walsh, and many more. In Logo Design Love, you ll learn: * Best practices for extending a logo into a complete brand identity system* Why one logo is more effective than another* How to create your own iconic designs* What sets some designers above the rest*31 practical design tips for creating logos that last. Codice libro della libreria AAU9780321985200

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David Airey
Editore: Pearson Education (US)
ISBN 10: 0321985206 ISBN 13: 9780321985200
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Descrizione libro Pearson Education (US). Paperback. Condizione libro: new. BRAND NEW, Logo Design Love: A Guide to Creating Iconic Brand Identities (2nd Annotated and Expanded Edition), David Airey, Completely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more. In Logo Design Love, you'll learn: * Best practices for extending a logo into a complete brand identity system* Why one logo is more effective than another* How to create your own iconic designs* What sets some designers above the rest*31 practical design tips for creating logos that last. Codice libro della libreria B9780321985200

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ISBN 10: 0321985206 ISBN 13: 9780321985200
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Descrizione libro Prentice Hall. Condizione libro: New. Brand New. Codice libro della libreria 0321985206

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Airey, David
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Descrizione libro Pearson P T R, 2014. PAP. Condizione libro: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Codice libro della libreria IB-9780321985200

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Descrizione libro Paperback. Condizione libro: New. Codice libro della libreria 7642824

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Descrizione libro Softcover. Condizione libro: New. Completely updated and expanded, the second edition of David Airey’s Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right.In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects–including sketches and final results of his own successful designs–he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more.In Logo Design Love, you’ll learn: Best practices for extending a logo into a complete brand identity system Why one logo is more effective than another How to create your own iconic designs What sets some designers above the rest 31 practical design tips for creating logos that last. Codice libro della libreria BAA-B-3706711

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Airey, David
Editore: Peachpit Press (2014)
ISBN 10: 0321985206 ISBN 13: 9780321985200
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Descrizione libro Peachpit Press, 2014. Condizione libro: New. In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last. Num Pages: 240 pages, illustrations. BIC Classification: AKC; AKL; KJS. Category: (P) Professional & Vocational. Dimension: 228 x 178 x 15. Weight in Grams: 600. . 2014. 2nd Edition. Paperback. . . . . . Codice libro della libreria V9780321985200

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